Bluetooth Smart and Smart Ready Market by Technology (Bluetooth Smart, Smart Ready, and Bluetooth 5.0), Application (Automotive, Consumer Electronics, Wearable Electronics, Healthcare, Building & Retail), and Geography - Global Forecast to 2023

Table of Contents

1 INTRODUCTION 18

1.1 STUDY OBJECTIVES 18
1.2 MARKET DEFINITION 18
1.3 SCOPE 19
1.3.1 YEARS CONSIDERED FOR THE STUDY 19
1.4 CURRENCY 20
1.5 PACKAGE SIZE 20
1.6 LIMITATIONS 20
1.7 STAKEHOLDERS 20

2 RESEARCH METHODOLOGY 21

2.1 RESEARCH DATA 21
2.1.1 SECONDARY DATA 22
2.1.1.1 Secondary sources 22
2.1.2 PRIMARY DATA 23
2.1.2.1 Key data from primary sources 23
2.1.2.2 Key industry insights 24
2.1.2.3 Breakdown of primaries 24
2.2 MARKET SIZE ESTIMATION 25
2.2.1 BOTTOM-UP APPROACH 25
2.2.2 TOP-DOWN APPROACH 26
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 27
2.4 RESEARCH ASSUMPTIONS 28

3 EXECUTIVE SUMMARY 29
4 PREMIUM INSIGHTS 34

4.1 ATTRACTIVE GROWTH OPPORTUNITIES IN THE BLUETOOTH SMART
AND SMART READY MARKET 34
4.2 BLUETOOTH SMART AND SMART READY MARKET, BY APPLICATION 35
4.3 BLUETOOTH SMART AND SMART READY MARKET, BY APPLICATION AND REGION 36
4.4 BLUETOOTH SMART AND SMART READY MARKET, BY REGION 37

5 MARKET OVERVIEW 38

5.1 INTRODUCTION 39
5.2 MARKET DYNAMICS 40
5.2.1 DRIVERS 41
5.2.1.1 Increasing investments in the IoT technology 41
5.2.1.2 Rise in applications of smart wireless sensors 41
5.2.1.3 Cost-efficient Bluetooth Smart and Smart Ready devices with low power consumption 42
5.2.1.4 Growth of wearable devices and appcessories 42
5.2.2 RESTRAINTS 42
5.2.2.1 Low data streaming capacity can limit the growth of Bluetooth Smart and Smart Ready 42
5.2.3 OPPORTUNITIES 43
5.2.3.1 Faster IP connectivity with enhanced privacy 43
5.2.3.2 Use of Bluetooth Smart and Smart Ready in state-of-the-art technologies 43
5.2.4 CHALLENGES 44
5.2.4.1 Increasing security and surveillance concerns in the age of IoT 44

6 INDUSTRY TRENDS 45

6.1 INTRODUCTION 45
6.2 VALUE CHAIN ANALYSIS 45
6.3 PORTER’S FIVE FORCES MODEL 47
6.4 BLUETOOTH SMART AND SMART READY STANDARDS AND REGULATIONS 51
6.4.1 CODES AND STANDARDS RELATED TO BLUETOOTH SMART AND SMART READY 51
6.5 START-UP SCENARIO 52

7 BLUETOOTH SMART AND SMART READY MARKET, BY TECHNOLOGY 54

7.1 INTRODUCTION 55
7.2 BLUETOOTH SMART 56
7.3 BLUETOOTH SMART READY 56
7.4 BLUETOOTH 5.0 56

8 BLUETOOTH SMART AND SMART READY MARKET, BY APPLICATION 57

8.1 INTRODUCTION 58
8.2 AUTOMOTIVE 60
8.2.1 DRIVER HEALTH AND WELLNESS MONITORING 62
8.2.1.1 ECG and respiration monitoring 64
8.2.1.2 Drowsiness detection 64
8.2.2 REMOTE CONTROL VIA SMARTPHONES 64
8.2.2.1 Keyless entry systems (KES) 66
8.2.2.2 Driver/vehicle identification (traffic monitoring) solutions 66
8.2.2.3 Infotainment control systems 66
8.2.2.4 Others 66
8.3 CONSUMER ELECTRONICS 67
8.3.1 SMARTPHONES 68
8.3.2 TABLETS 71
8.3.3 LAPTOPS 73
8.3.4 PC PERIPHERALS 74
8.3.5 SMART TV CONSOLES 76
8.4 HEALTHCARE 78
8.4.1 WIRELESS PORTABLE MEDICAL DEVICES (WPMDS) 80
8.4.1.1 Blood glucose monitors 80
8.4.1.2 Cholesterol monitors 80
8.4.1.3 Blood pressure monitors 80
8.5 BUILDING AND RETAIL 81
8.5.1 SMART LOCKS 83
8.5.2 SMART HOMES 85
8.5.3 BEACONS 86
8.6 APPCESSORIES 89
8.7 WEARABLE ELECTRONICS 90
8.7.1 CONSUMER WEARABLE DEVICES 92
8.7.1.1 Smart glasses 92
8.7.1.2 Smartwatches 93
8.7.1.3 Activity trackers 96
8.7.1.4 Wearable cameras 97
8.7.1.5 3D motion trackers 99
8.7.2 MEDICAL WEARABLE DEVICES 100
8.7.2.1 Holter monitors 101
8.7.2.2 Heart rate monitors 102
8.7.2.3 Sleep apnea monitors 104
8.7.2.4 Wearable injectors 105
8.7.2.5 Continuous glucose monitors 107
8.7.2.6 Multiparameter monitors 108
8.8 INDUSTRIAL MEASUREMENT AND DIAGNOSTICS 111
8.8.1 WIRELESS SENSOR NETWORKS 112
8.8.2 CONFIGURATION AND MAINTENANCE 112

9 GEOGRAPHIC ANALYSIS 113

9.1 INTRODUCTION 114
9.2 NORTH AMERICA 116
9.2.1 US 119
9.2.2 CANADA 119
9.2.3 MEXICO 119
9.3 EUROPE 121
9.3.1 UK 123
9.3.2 GERMANY 123
9.3.3 FRANCE 123
9.3.4 ROE 123
9.4 APAC 124
9.4.1 CHINA 127
9.4.2 INDIA 127
9.4.3 JAPAN 127
9.4.4 ROAPAC 127
9.5 ROW 129
9.5.1 SOUTH AMERICA AND MEA 130

10 COMPETITIVE LANDSCAPE 131

10.1 OVERVIEW 131
10.2 KEY PLAYERS IN BLUETOOTH SMART AND SMART READY MARKET 131
10.3 DIVE CHART ANALYSIS 133
10.3.1 VANGUARD 133
10.3.2 DYNAMIC 133
10.3.3 INNOVATOR 133
10.3.4 EMERGING 134
10.4 PRODUCT PORTFOLIO ANALYSIS OF THE MAJOR PLAYERS IN THE BLUETOOTH SMART & SMART READY MARKET (25 COMPANIES) 135
10.5 BUSINESS STRATEGIES ADOPTED BY MAJOR PLAYERS IN THE BLUETOOTH SMART & SMART READY MARKET (25 COMPANIES) 136
*Top companies analyzed for this study are – Avnet, Inc. (US); Afero, Inc. (US); Cassia Networks, Inc. (US); Avi-on Labs, Inc. (US); Qualcomm Incorporated (US); Texas Instruments Incorporated (US); Broadcom Corporation (Singapore); Cypress Semiconductor Corporation (US); Dialog Semiconductor PLC (UK); Marvell Technology Group, Ltd. (Bermuda); Laird PLC (UK); Bluegiga Technologies (Finland); MediaTek, Inc. (Taiwan); Nordic Semiconductor ASA (Norway); RFsister (China); Swatch Group (Switzerland); Toshiba Corporation (Japan); Murata Manufacturing Co., Ltd. (Japan); Renesas Electronics Corporation (Japan); Microchip Technology, Inc. (US); ROHM Semiconductor (Japan); CEVA, Inc. (US); Samsung Corporation (South Korea); Panasonic Corporation (Japan); Fanstel Corporation (US)
10.6 COMPETITIVE SITUATIONS AND TRENDS 137

11 COMPANY PROFILES 139

11.1 INTRODUCTION 139
(Business Overview, Products offered & Services strategies, Key Insights, Recent Developments, MnM View)*
11.2 BLUEGIGA TECHNOLOGIES 140
11.3 BROADCOM CORPORATION 144
11.4 QUALCOMM INCORPORATED 148
11.5 CYPRESS SEMICONDUCTOR CORPORATION 152
11.6 MARVELL TECHNOLOGY GROUP LTD. 156
11.7 MEDIATEK INC. 159
11.8 TEXAS INSTRUMENTS INCORPORATED 163
11.9 TOSHIBA CORPORATION 167
11.10 MURATA MANUFACTURING CO., LTD. 170
11.11 RENESAS ELECTRONICS CORPORATION 174
11.12 MICROCHIP TECHNOLOGY INCORPORATED 178
11.13 DIALOG SEMICONDUCTOR PLC 182
11.14 NORDIC SEMICONDUCTORS ASA 186
11.15 CEVA, INC. 190
11.16 LAIRD PLC 193
11.17 FANSTEL CORPORATION 196
11.18 KEY INNOVATORS 198
11.18.1 AFERO, INC. 198
11.18.2 REVOGI INNOVATION CO., LTD. 198
11.18.3 VIRSCIENT LIMITED 198
*Details on Business Overview, Products offered & Services strategies, Key Insights, Recent Developments, MnM View might not be captured in case of unlisted companies.
12 APPENDIX 199

LIST OF TABLES

TABLE 1 BLUETOOTH TECHNOLOGY FEATURES 39
TABLE 2 START-UP COMPANIES AND INVESTORS SCENARIO 52
TABLE 3 BLUETOOTH SMART AND SMART READY MARKET, 2015–2023 55
TABLE 4 BLUETOOTH SMART AND SMART READY MARKET, BY TECHNOLOGY,
2015–2023 (MILLION UNITS) 55
TABLE 5 BLUETOOTH TECHNOLOGY DIFFERENTIATION 56
TABLE 6 BLUETOOTH SMART AND SMART READY MARKET, BY APPLICATION,
2015–2023 (USD MILLION) 59
TABLE 7 BLUETOOTH SMART AND SMART READY MARKET, BY APPLICATION,
2015–2023 (MILLION UNITS) 59
TABLE 8 BLUETOOTH SMART AND SMART READY MARKET FOR AUTOMOTIVE,
2015–2023 (MILLION UNITS) 60
TABLE 9 BLUETOOTH SMART AND SMART READY MARKET FOR AUTOMOTIVE,
BY REGION, 2015–2023 (USD MILLION) 61
TABLE 10 BLUETOOTH SMART AND SMART READY MARKET FOR AUTOMOTIVE,
BY REGION, 2015–2023 (MILLION UNITS) 62
TABLE 11 BLUETOOTH SMART AND SMART READY MARKET FOR DRIVER HEALTH AND WELLNESS MONITORING, 2015–2023 (MILLION UNITS) 62
TABLE 12 BLUETOOTH SMART AND SMART READY MARKET FOR DRIVER HEALTH AND WELLNESS MONITORING, BY REGION, 2015–2023 (USD MILLION) 63
TABLE 13 BLUETOOTH SMART AND SMART READY MARKET FOR DRIVER HEALTH AND WELLNESS MONITORING, BY REGION, 2015–2023 (MILLION UNITS) 64
TABLE 14 BLUETOOTH SMART AND SMART READY MARKET FOR REMOTE CONTROL VIA SMARTPHONES, 2015–2023 (MILLION UNITS) 65
TABLE 15 BLUETOOTH SMART AND SMART READY MARKET FOR REMOTE CONTROL VIA SMARTPHONES, BY REGION, 2015–2023 (USD THOUSAND) 65
TABLE 16 BLUETOOTH SMART AND SMART READY MARKET FOR REMOTE CONTROL VIA SMARTPHONES, BY REGION, 2015–2023 (THOUSAND UNITS) 66
TABLE 17 BLUETOOTH SMART AND SMART READY MARKET FOR CONSUMER ELECTRONICS, 2015–2023 (MILLION UNITS) 67
TABLE 18 BLUETOOTH SMART AND SMART READY MARKET FOR CONSUMER ELECTRONICS, BY REGION, 2015–2023 (USD MILLION) 67
TABLE 19 BLUETOOTH SMART AND SMART READY MARKET FOR CONSUMER ELECTRONICS, BY REGION, 2015–2023 (MILLION UNITS) 68
TABLE 20 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTPHONES,
2015–2023 (MILLION UNITS) 69
TABLE 21 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTPHONES,
BY REGION, 2015–2023 (USD MILLION) 69
TABLE 22 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTPHONES,
BY REGION, 2015–2023 (MILLION UNITS) 70
TABLE 23 BLUETOOTH SMART AND SMART READY MARKET FOR TABLETS,
2015–2023 (MILLION UNITS) 71
TABLE 24 BLUETOOTH SMART AND SMART READY MARKET FOR TABLETS,
BY REGION, 2015–2023 (USD MILLION) 71
TABLE 25 BLUETOOTH SMART AND SMART READY MARKET FOR TABLETS,
BY REGION, 2015–2023 (MILLION UNITS) 72
TABLE 26 BLUETOOTH SMART AND SMART READY MARKET FOR LAPTOPS,
2015–2023 (MILLION UNITS) 73
TABLE 27 BLUETOOTH SMART AND SMART READY MARKET FOR LAPTOPS, BY REGION, 2015–2023 (USD MILLION) 73
TABLE 28 BLUETOOTH SMART AND SMART READY MARKET FOR LAPTOPS, BY REGION, 2015–2023 (MILLION UNITS) 74
TABLE 29 BLUETOOTH SMART AND SMART READY MARKET FOR PC PERIPHERALS,
2015–2023 (THOUSAND UNITS) 74
TABLE 30 BLUETOOTH SMART AND SMART READY MARKET FOR PC PERIPHERALS,
BY REGION, 2015–2023 (USD THOUSAND) 75
TABLE 31 BLUETOOTH SMART AND SMART READY MARKET FOR PC PERIPHERALS,
BY REGION, 2015–2023 (THOUSAND UNITS) 76
TABLE 32 BLUETOOTH SMART AND SMART READY MARKET FOR SMART TV CONSOLES, 2015–2023 (THOUSAND UNITS) 76
TABLE 33 BLUETOOTH SMART AND SMART READY MARKET FOR SMART TV CONSOLES,
BY REGION, 2015–2023 (USD THOUSAND) 77
TABLE 34 BLUETOOTH SMART AND SMART READY MARKET FOR SMART TV CONSOLES,
BY REGION, 2015–2023 (THOUSAND UNITS) 77
TABLE 35 BLUETOOTH SMART AND SMART READY MARKET FOR HEALTHCARE,
2015–2023 (MILLION UNITS) 78
TABLE 36 BLUETOOTH SMART AND SMART READY MARKET FOR HEALTHCARE, BY REGION, 2015–2023 (USD MILLION) 78
TABLE 37 BLUETOOTH SMART AND SMART READY MARKET FOR HEALTHCARE, BY REGION, 2015–2023 (MILLION UNITS) 79
TABLE 38 BLUETOOTH SMART AND SMART READY MARKET FOR WIRELESS PORTABLE MEDICAL DEVICES, 2015–2023 (USD MILLION) 80
TABLE 39 BLUETOOTH SMART AND SMART READY MARKET FOR WIRELESS PORTABLE MEDICAL DEVICES, 2015–2023 (MILLION UNITS) 81
TABLE 40 BLUETOOTH SMART AND SMART READY MARKET FOR BUILDING AND RETAIL, 2015–2023 (MILLION UNITS) 81
TABLE 41 BLUETOOTH SMART AND SMART READY MARKET FOR BUILDING AND RETAIL,
BY REGION, 2015–2023 (USD MILLION) 82
TABLE 42 BLUETOOTH SMART AND SMART READY MARKET FOR BUILDING AND RETAIL,
BY REGION, 2015–2023 (MILLION UNITS) 83
TABLE 43 BLUETOOTH SMART AND SMART READY MARKET FOR SMART LOCKS,
2015–2023 (MILLION UNITS) 83
TABLE 44 BLUETOOTH SMART AND SMART READY MARKET FOR SMART LOCKS, BY REGION, 2015–2023 (USD THOUSAND) 84
TABLE 45 BLUETOOTH SMART AND SMART READY MARKET FOR SMART LOCKS, BY REGION, 2015–2023 (THOUSAND UNITS) 84
TABLE 46 BLUETOOTH SMART AND SMART READY MARKET FOR SMART HOMES,
2015–2023 (MILLION UNITS) 85
TABLE 47 BLUETOOTH SMART AND SMART READY MARKET FOR SMART HOMES, BY REGION, 2015–2023 (USD MILLION) 85
TABLE 48 BLUETOOTH SMART AND SMART READY MARKET FOR SMART HOMES, BY REGION, 2015–2023 (MILLION UNITS) 86
TABLE 49 BLUETOOTH SMART AND SMART READY MARKET FOR BEACONS,
2015–2023 (MILLION UNITS) 87
TABLE 50 BLUETOOTH SMART AND SMART READY MARKET FOR BEACONS, BY REGION, 2015–2023 (USD THOUSAND) 87
TABLE 51 BLUETOOTH SMART AND SMART READY MARKET FOR BEACONS, BY REGION, 2015–2023 (THOUSAND UNITS) 88
TABLE 52 BLUETOOTH SMART AND SMART READY MARKET FOR APPCESSORIES,
2015–2023 (MILLION UNITS) 89
TABLE 53 BLUETOOTH SMART AND SMART READY MARKET FOR APPCESSORIES, BY REGION, 2015–2023 (USD MILLION) 89
TABLE 54 BLUETOOTH SMART AND SMART READY MARKET FOR APPCESSORIES, BY REGION, 2015–2023 (MILLION UNITS) 90
TABLE 55 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE ELECTRONICS, 2015–2023 (MILLION UNITS) 90
TABLE 56 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE ELECTRONICS, BY REGION, 2015–2023 (USD MILLION) 91
TABLE 57 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE ELECTRONICS, BY REGION, 2015–2023 (MILLION UNITS) 92
TABLE 58 BLUETOOTH SMART AND SMART READY MARKET FOR SMART GLASSES,
2015–2023 (MILLION UNITS) 92
TABLE 59 BLUETOOTH SMART AND SMART READY MARKET FOR SMART GLASSES,
BY REGION, 2015–2023 (USD MILLION) 93
TABLE 60 BLUETOOTH SMART AND SMART READY MARKET FOR SMART GLASSES,
BY REGION, 2015–2023 (MILLION UNITS) 93
TABLE 61 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTWATCHES,
2015–2023 (MILLION UNITS) 94
TABLE 62 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTWATCHES,
BY REGION, 2015–2023 (USD MILLION) 95
TABLE 63 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTWATCHES,
BY REGION, 2015–2023 (MILLION UNITS) 95
TABLE 64 BLUETOOTH SMART AND SMART READY MARKET FOR ACTIVITY TRACKERS,
2015–2023 (MILLION UNITS) 96
TABLE 65 BLUETOOTH SMART AND SMART READY MARKET FOR ACTIVITY TRACKERS,
BY REGION, 2015–2023 (USD MILLION) 96
TABLE 66 BLUETOOTH SMART AND SMART READY MARKET FOR ACTIVITY TRACKERS,
BY REGION, 2015–2023 (MILLION UNITS) 97
TABLE 67 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE CAMERAS, 2015–2023 (MILLION UNITS) 97
TABLE 68 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE CAMERAS,
BY REGION, 2015–2023 (USD THOUSAND) 98
TABLE 69 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE CAMERAS,
BY REGION, 2015–2023 (THOUSAND UNITS) 98
TABLE 70 BLUETOOTH SMART AND SMART READY MARKET FOR 3D MOTION TRACKERS, 2015–2023 (MILLION UNITS) 99
TABLE 71 BLUETOOTH SMART AND SMART READY MARKET FOR 3D MOTION TRACKERS,
BY REGION, 2015–2023 (USD THOUSAND) 100
TABLE 72 BLUETOOTH SMART AND SMART READY MARKET FOR 3D MOTION TRACKERS,
BY REGION, 2015–2023 (THOUSAND UNITS) 100
TABLE 73 BLUETOOTH SMART AND SMART READY MARKET FOR HOLTER MONITORS,
2015–2023 (MILLION UNITS) 101
TABLE 74 BLUETOOTH SMART AND SMART READY MARKET FOR HOLTER MONITORS,
BY REGION, 2015–2023 (USD MILLION) 101
TABLE 75 BLUETOOTH SMART AND SMART READY MARKET FOR HOLTER MONITORS,
BY REGION, 2015–2023 (MILLION UNITS) 102
TABLE 76 BLUETOOTH SMART AND SMART READY MARKET FOR HEART RATE MONITORS, 2015–2023 (THOUSAND UNITS) 102
TABLE 77 BLUETOOTH SMART AND SMART READY MARKET FOR HEART RATE MONITORS,
BY REGION, 2015–2023 (USD THOUSAND) 103
TABLE 78 BLUETOOTH SMART AND SMART READY MARKET FOR HEART RATE MONITORS,
BY REGION, 2015–2023 (THOUSAND UNITS) 104
TABLE 79 BLUETOOTH SMART AND SMART READY MARKET FOR SLEEP APNEA MONITORS, 2015–2023 (THOUSAND UNITS) 104
TABLE 80 BLUETOOTH SMART AND SMART READY MARKET FOR SLEEP APNEA MONITORS, BY REGION, 2015–2023 (USD THOUSAND) 105
TABLE 81 BLUETOOTH SMART AND SMART READY MARKET FOR SLEEP APNEA MONITORS, BY REGION, 2015–2023 (THOUSAND UNITS) 105
TABLE 82 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE INJECTORS, 2015–2023 (THOUSAND UNITS) 106
TABLE 83 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE INJECTORS,
BY REGION, 2015–2023 (USD THOUSAND) 106
TABLE 84 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE INJECTORS,
BY REGION, 2015–2023 (THOUSAND UNITS) 107
TABLE 85 BLUETOOTH SMART AND SMART READY MARKET FOR CONTINUOUS GLUCOSE MONITORS, 2015–2023 (THOUSAND UNITS) 107
TABLE 86 BLUETOOTH SMART AND SMART READY MARKET FOR CONTINUOUS GLUCOSE MONITORS, BY REGION, 2015–2023 (USD THOUSAND) 108
TABLE 87 BLUETOOTH SMART AND SMART READY MARKET FOR CONTINUOUS GLUCOSE MONITORS, BY REGION (THOUSAND UNITS) 108
TABLE 88 BLUETOOTH SMART AND SMART READY MARKET FOR MULTIPARAMETER MONITORS, 2015–2023 (THOUSAND UNITS) 109
TABLE 89 BLUETOOTH SMART AND SMART READY MARKET FOR MULTIPARAMETER MONITORS, BY REGION, 2015–2023 (USD THOUSAND) 110
TABLE 90 BLUETOOTH SMART AND SMART READY MARKET FOR MULTIPARAMETER MONITORS, BY REGION, 2015–2023 (THOUSAND UNITS) 110
TABLE 91 BLUETOOTH SMART AND SMART READY MARKET FOR INDUSTRIAL MEASUREMENT AND DIAGNOSTICS, 2015–2023 (MILLION UNITS) 111
TABLE 92 BLUETOOTH SMART AND SMART READY MARKET FOR INDUSTRIAL MEASUREMENT AND DIAGNOSTICS, BY REGION, 2015–2023 (USD MILLION) 111
TABLE 93 BLUETOOTH SMART AND SMART READY MARKET FOR INDUSTRIAL MEASUREMENT AND DIAGNOSTICS, BY REGION, 2015–2023 (MILLION UNITS) 112
TABLE 94 BLUETOOTH SMART AND SMART READY MARKET, BY REGION,
2015–2023 (USD MILLION) 115
TABLE 95 BLUETOOTH SMART AND SMART READY MARKET, BY REGION,
2015–2023 (MILLION UNITS) 115
TABLE 96 BLUETOOTH SMART AND SMART READY MARKET IN NORTH AMERICA,
BY APPLICATION, 2015–2023 (USD MILLION) 118
TABLE 97 BLUETOOTH SMART AND SMART READY MARKET IN NORTH AMERICA,
BY APPLICATION, 2015–2023 (MILLION UNITS) 118
TABLE 98 NORTH AMERICAN BLUETOOTH SMART AND SMART READY MARKET, BY COUNTRY, 2015–2023 (MILLION UNITS) 120
TABLE 99 NORTH AMERICAN BLUETOOTH SMART AND SMART READY MARKET, BY COUNTRY, 2015–2023 (USD MILLION) 120
TABLE 100 BLUETOOTH SMART AND SMART READY MARKET IN EUROPE, BY APPLICATION, 2015–2023 (USD MILLION) 122
TABLE 101 BLUETOOTH SMART AND SMART READY MARKET IN EUROPE, BY APPLICATION, 2015–2023 (MILLION UNITS) 122
TABLE 102 EUROPEAN BLUETOOTH SMART AND SMART READY MARKET, BY COUNTRY,
2015–2023 (MILLION UNITS) 123
TABLE 103 EUROPEAN BLUETOOTH SMART AND SMART READY MARKET, BY COUNTRY,
2015–2023 (USD MILLION) 124
TABLE 104 BLUETOOTH SMART AND SMART READY MARKET IN APAC, BY APPLICATION, 2015–2023 (USD MILLION) 126
TABLE 105 BLUETOOTH SMART AND SMART READY MARKET IN APAC, BY APPLICATION, 2015–2023 (MILLION UNITS) 126
TABLE 106 BLUETOOTH SMART AND SMART READY MARKET IN APAC, BY COUNTRY,
2015–2023 (MILLION UNITS) 127
TABLE 107 BLUETOOTH SMART AND SMART READY MARKET IN APAC, BY COUNTRY,
2015–2023 (USD MILLION) 128
TABLE 108 BLUETOOTH SMART AND SMART READY MARKET IN ROW, BY APPLICATION,
2015–2023 (USD MILLION) 129
TABLE 109 BLUETOOTH SMART AND SMART READY MARKET IN ROW, BY APPLICATION,
2015–2023 (MILLION UNITS) 129
TABLE 110 BLUETOOTH SMART AND SMART READY MARKET IN ROW, BY REGION,
2015–2023 (MILLION UNITS) 130
TABLE 111 BLUETOOTH SMART AND SMART READY MARKET IN ROW, BY REGION,
2015–2023 (USD MILLION) 130
TABLE 112 BLUETOOTH SMART AND SMART READY MARKET: COMPANY RANKING ANALYSIS 131

LIST OF FIGURES

FIGURE 1 MARKET SEGMENTATION 19
FIGURE 2 BLUETOOTH SMART AND SMART READY MARKET: RESEARCH DESIGN 21
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 25
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 26
FIGURE 5 DATA TRIANGULATION 27
FIGURE 6 CONSUMER ELECTRONICS APPLICATION EXPECTED TO HOLD THE LARGEST VOLUME OF THE BLUETOOTH SMART AND SMART READY MARKET IN 2023 30
FIGURE 7 CONSUMER ELECTRONICS APPLICATION EXPECTED TO HOLD THE LARGEST SHARE OF THE BLUETOOTH SMART AND SMART READY MARKET IN 2017 31
FIGURE 8 APAC EXPECTED TO HOLD THE LARGEST SIZE OF THE BLUETOOTH SMART AND SMART READY MARKET TILL 2023 32
FIGURE 9 APAC EXPECTED TO HOLD THE LARGEST SHARE OF THE BLUETOOTH SMART AND SMART READY MARKET IN 2017 33
FIGURE 10 BLUETOOTH SMART AND SMART READY MARKET IN APAC EXPECTED TO WITNESS THE HIGHEST GROWTH DURING THE FORECAST PERIOD 34
FIGURE 11 CONSUMER ELECTRONICS APPLICATION EXPECTED TO HOLD THE LARGEST SIZE OF THE BLUETOOTH SMART AND SMART READY MARKET BY 2023 35
FIGURE 12 CONSUMER ELECTRONICS APPLICATION EXPECTED TO HOLD THE LARGEST SHARE OF THE BLUETOOTH SMART AND SMART READY MARKET BY 2023 36
FIGURE 13 APAC EXPECTED TO HOLD THE LARGEST VOLUME OF THE BLUETOOTH SMART AND SMART READY MARKET IN 2017 37
FIGURE 14 INCREASING INVESTMENTS IN THE IOT TECHNOLOGY AND GROWING APPLICATIONS OF SMART WIRELESS SENSORS FUEL GROWTH OF THE BLUETOOTH SMART AND SMART READY MARKET 40
FIGURE 15 VALUE CHAIN ANALYSIS OF THE BLUETOOTH SMART AND SMART READY MARKET 46
FIGURE 16 PORTER’S FIVE FORCES ANALYSIS: BLUETOOTH SMART AND
SMART READY MARKET 47
FIGURE 17 PORTER’S ANALYSIS: BLUETOOTH SMART AND SMART READY MARKET, 2016 48
FIGURE 18 IMPACT OF THREAT OF NEW ENTRANTS 48
FIGURE 19 IMPACT OF THREAT OF SUBSTITUTES 49
FIGURE 20 IMPACT OF BARGAINING POWER OF SUPPLIERS 49
FIGURE 21 IMPACT OF BARGAINING POWER OF BUYERS 50
FIGURE 22 IMPACT OF INTENSITY OF COMPETITIVE RIVALRY 50
FIGURE 23 TOTAL INVESTMENT RAISED BY START-UPS (2010–2014) 52
FIGURE 24 BLUETOOTH SMART AND SMART READY MARKET, BY APPLICATION 58
FIGURE 25 BLUETOOTH SMART AND SMART READY MARKET FOR AUTOMOTIVE,
2017 AND 2023 61
FIGURE 26 BLUETOOTH SMART AND SMART READY MARKET FOR DRIVER HEALTH AND WELLNESS MONITORING, 2017 AND 2023 63
FIGURE 27 BLUETOOTH SMART AND SMART READY MARKET FOR CONSUMER ELECTRONICS, 2017 AND 2023 68
FIGURE 28 BLUETOOTH SMART AND SMART READY PENETRATION IN SMARTPHONES,
2017 AND 2023 70
FIGURE 29 BLUETOOTH SMART READY PENETRATION IN TABLETS, 2017 AND 2023 72
FIGURE 30 BLUETOOTH SMART PENETRATION IN PC PERIPHERALS, 2017 AND 2023 75
FIGURE 31 BLUETOOTH SMART AND SMART READY MARKET FOR HEALTHCARE,
2017 AND 2023 79
FIGURE 32 BLUETOOTH SMART AND SMART READY MARKET FOR BUILDING AND RETAIL, 2017 AND 2023 82
FIGURE 33 BLUETOOTH SMART AND SMART READY MARKET FOR BEACONS, 2017 AND 2023 87
FIGURE 34 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE ELECTRONICS, 2017 AND 2023 91
FIGURE 35 BLUETOOTH SMART AND SMART READY MARKET FOR SMARTWATCHES, 2017 AND 2023 94
FIGURE 36 BLUETOOTH SMART AND SMART READY MARKET FOR 3D MOTION TRACKERS, 2017 AND 2023 99
FIGURE 37 NORTH AMERICA EXPECTED TO DOMINATE THE BLUETOOTH SMART AND SMART READY MARKET FOR HEART RATE MONITORS GLOBALLY 103
FIGURE 38 BLUETOOTH SMART AND SMART READY MARKET FOR WEARABLE INJECTORS, 2017 AND 2023 106
FIGURE 39 BLUETOOTH SMART AND SMART READY MARKET FOR MULTIPARAMETER MONITORS, 2017 AND 2023 109
FIGURE 40 BLUETOOTH SMART AND SMART READY MARKET: APAC EXPECTED TO BE THE FASTEST-GROWING REGION OVER THE NEXT 6 YEARS 114
FIGURE 41 BLUETOOTH SMART AND SMART READY MARKET SNAPSHOT:
NORTH AMERICA, 2017 117
FIGURE 42 BLUETOOTH SMART AND SMART READY MARKET SNAPSHOT: EUROPE, 2017 121
FIGURE 43 BLUETOOTH SMART AND SMART READY MARKET SNAPSHOT: APAC, 2017 125
FIGURE 44 DIVE CHART 134
FIGURE 45 MARKET EVOLUTION FRAMEWORK: PRODUCT LAUNCHES AND DEVELOPMENTS IS THE MAJOR STRATEGY ADOPTED BY MARKET PLAYERS 137
FIGURE 46 BATTLE FOR MARKET SHARE: PRODUCT LAUNCHES AND DEVELOPMENTS WAS THE KEY GROWTH STRATEGY 138
FIGURE 47 BLUEGIGA TECHNOLOGIES (SILICON LABS): COMPANY SNAPSHOT 140
FIGURE 48 BROADCOM CORPORATION: BUSINESS OVERVIEW 144
FIGURE 49 QUALCOMM INCORPORATED: BUSINESS OVERVIEW 148
FIGURE 50 CYPRESS SEMICONDUCTOR CORPORATION: BUSINESS OVERVIEW 152
FIGURE 51 MARVELL TECHNOLOGY GROUP LTD.: BUSINESS OVERVIEW 156
FIGURE 52 MEDIATEK INC.: COMPANY SNAPSHOT 159
FIGURE 53 TEXAS INSTRUMENTS INCORPORATED: BUSINESS OVERVIEW 163
FIGURE 54 TOSHIBA CORPORATION: BUSINESS OVERVIEW 167
FIGURE 55 MURATA MANUFACTURING CO., LTD.: BUSINESS OVERVIEW 170
FIGURE 56 RENESAS ELECTRONICS CORPORATION: COMPANY SNAPSHOT 174
FIGURE 57 MICROCHIP TECHNOLOGY INCORPORATED: COMPANY SNAPSHOT 178
FIGURE 58 DIALOG SEMICONDUCTOR PLC: COMPANY SNAPSHOT 182
FIGURE 59 NORDIC SEMICONDUCTORS ASA: COMPANY SNAPSHOT 186
FIGURE 60 CEVA, INC.: COMPANY SNAPSHOT 190
FIGURE 61 LAIRD PLC: COMPANY SNAPSHOT 193

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