Smart Glass Market by Technology (SPD, Electrochromic, PDLC, Thermochromic), End-Use Industry (Architecture, Transportation, Power Generation, Consumer Electronics) - Global Forecast to 2022

Table of Contents

1 INTRODUCTION 17

1.1 OBJECTIVES OF THE STUDY 17
1.2 MARKET DEFINITION 17
1.3 SCOPE OF THE MARKET 18
1.3.1 MARKETS COVERED 18
1.4 YEARS CONSIDERED FOR THE STUDY 18
1.5 CURRENCY 19
1.6 LIMITATIONS 19
1.7 STAKEHOLDERS 19

2 RESEARCH METHODOLOGY 20

2.1 RESEARCH DATA 20
2.1.1 SECONDARY DATA 22
2.1.1.1 Key data from secondary sources 22
2.1.2 PRIMARY DATA 23
2.1.2.1 Key data from primary sources 23
2.1.2.2 Key industry insights 24
2.2 DEMAND ANALYSIS 25
2.2.1 INTRODUCTION 25
2.2.2 DEMAND-SIDE ANALYSIS 25
2.2.2.1 Growing automotive industry 26
2.2.2.2 Increasing market for green building construction 26
2.2.3 MARKET SIZE ESTIMATION 27
2.2.3.1 BOTTOM-UP APPROACH 27
2.2.3.2 TOP-DOWN APPROACH 28
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 29
2.4 RESEARCH ASSUMPTIONS AND LIMITATIONS 30
2.4.1 ASSUMPTIONS 30

3 EXECUTIVE SUMMARY 31
4 PREMIUM INSIGHTS 35

4.1 ATTRACTIVE OPPORTUNITIES IN THE SMART GLASS MARKET 35
4.2 HIGH GROWTH OPPORTUNITES FOR APAC SMART GLASS DURING THE FORECAST PERIOD 36
4.3 MARKET FOR SPD EXPECTED TO GROW AT THE HIGHEST RATE 36
4.4 TRANSPORTATION END–USE INDUSTRY HELD THE LARGEST SHARE OF THE SMART GLASS MARKET 37
4.5 SMART GLASS MARKET, BY TECHNOLOGY AND REGION 37
4.6 REGIONAL GROWTH RATE FOR SMART GLASS MARKET – EUROPE TO HOLD LARGEST SHARE 38

5 MARKET OVERVIEW 39

5.1 INTRODUCTION 40
5.2 MARKET SEGMENTATION 40
5.2.1 SMART GLASS MARKET, BY TECHNOLOGY 40
5.2.2 SMARTGLASS MARKET, BY END-USE INDUSTRY 41
5.2.3 SMART GLASS MARKET, BY GEOGRAPHY 41
5.3 MARKET DYNAMICS 42
5.3.1 DRIVERS 43
5.3.1.1 Optimal energy saving performance 43
5.3.1.2 Emerging eco-friendly / green buildings 43
5.3.1.3 Robust demand from automotive sector 44
5.3.1.4 Supportive government mandates and legislations 44
5.3.2 RESTRAINTS 44
5.3.2.1 Related performance issues 44
5.3.2.2 Higher cost of smart glass 44
5.3.2.3 Limited commercialization 45
5.3.2.4 Lack of awareness of long term benefits 45
5.3.3 OPPORTUNITIES 45
5.3.3.1 Increasing demand for energy efficient products 45
5.3.3.2 Emerging applications –power generation plant (solar) 46
5.3.3.3 Tapping potential avenues 46
5.3.4 CHALLENGES 46
5.3.4.1 High investment required for manufacturing and R&D 46
5.3.5 WINNING IMPERATIVES 47
5.3.5.1 Partnerships and funding 47
5.3.5.2 Integration with HVAC systems 47

6 INDUSTRY TRENDS 48

6.1 INTRODUCTION 48
6.2 VENDOR LANDSCAPE 48
6.2.1 TECHNOLOGY DEVELOPERS/ FILM SUPPLIERS 49
6.2.2 SMART GLASS FABRICATORS / DISTRIBUTORS 49
6.2.3 SMART GLASS CUSTOMERS 49
6.3 VALUE CHAIN ANALYSIS 50
6.4 ASP ANALYSIS FOR ELECTROCHROMIC SMART GLASS 51
6.5 PATENT ANALYSIS 52
6.6 KEY PLAYERS IN THE GLOBAL SMART GLASS MARKET 53
6.7 INDUSTRY TRENDS 53
6.8 PORTER’S FIVE FORCES ANALYSIS 54
6.8.1 THREAT OF NEW ENTRANTS 56
6.8.2 THREAT OF SUBSTITUTES 57
6.8.3 BARGAINING POWER OF SUPPLIERS 58
6.8.4 BARGAINING POWER OF BUYERS 59
6.8.5 DEGREE OF COMPETITION 60

7 SMART GLASS MARKET, BY TECHNOLOGY 61

7.1 INTRODUCTION 62
7.2 TECHNOLOGICAL TRENDS 65
7.2.1 TRENDS 65
7.2.1.1 Photovoltaic and OLED lighting 65
7.2.1.2 3D Gorilla Glass 65
7.2.1.3 Smart controls for smart glass 66
7.3 COMPARISON OF TECHNOLOGIES 66
7.4 ELECTRICAL INSTALLATION OF SMART GLASS 67
7.5 LOW-E GLASS 67
7.6 ACTIVE GLASS 68
7.6.1 SUSPENDED PARTICLE DEVICE GLASS 68
7.6.1.1 SPD SMART GLASS MARKET SIZE, BY APPLICATION 70
7.6.1.2 SPD SMART GLASS MARKET SIZE, BY GEOGRAPHY 74
7.6.2 ELECTROCHROMIC GLASS 79
7.6.2.1 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY APPLICATION 80
7.6.2.2 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY GEOGRAPHY 84
7.6.3 LIQUID CRYSTALS (LCS)/POLYMER DISPERSED LIQUID CRYSTALS (PDLCS) GLASS 89
7.6.3.1 LC/PDLC SMART GLASS MARKET SIZE, BY APPLICATION 91
7.6.3.2 LC/PDLC SMART GLASS MARKET SIZE, BY GEOGRAPHY 94
7.6.4 MICRO-BLINDS 99
7.6.4.1 MICRO-BLINDS SMART GLASS MARKET SIZE, BY GEOGRAPHY 99
7.6.4.2 Micro-blinds smart glass market size, by application 100
7.6.5 NANOCRYSTALS 100
7.7 PASSIVE GLASS 101
7.7.1 PHOTOCHROMIC GLASS 101
7.7.1.1 PHOTOCHROMIC SMART GLASS MARKET SIZE, BY GEOGRAPHY 103
7.7.1.2 PHOTOCHROMIC SMART GLASS MARKET SIZE, BY APPLICATION 104
7.7.2 THERMOCHROMIC GLASS 105
7.7.2.1 THERMOCHROMIC SMART GLASS MARKET SIZE, BY GEOGRAPHY 105
7.7.2.2 THERMOCHROMIC SMART GLASS MARKET SIZE, BY APPLICATION 107
 

8 SMART GLASS MARKET, BY END-USE INDUSTRY 109

8.1 INTRODUCTION 110
8.2 ARCHITECTURAL 112
8.2.1 COMMERCIAL 113
8.2.1.1 Educational buildings 114
8.2.1.2 Corporate 115
8.2.1.3 Healthcare and lab facilities 115
8.2.1.3.1 External windows 116
8.2.1.3.2 Isolation screens 116
8.2.1.4 Retail 116
8.2.1.4.1 Projection screens 117
8.2.1.4.2 Advertising display 117
8.2.2 RESIDENTIAL 117
8.3 TRANSPORTATION 118
8.3.1 AUTOMOTIVE 119
8.3.1.1 Sunroofs 119
8.3.1.2 Rearview mirrors 120
8.3.1.3 Windows 120
8.3.1.4 Windshields 120
8.3.2 BUS/RAIL 121
8.3.3 AEROSPACE 121
8.3.3.1 Dimmable windows 121
8.3.3.2 Exit doors 121
8.3.4 MARINE 122
8.3.4.1 Windows 122
8.3.4.2 Skylight 122
8.4 POWER GENERATION PLANT (SOLAR) 123
8.5 CONUSMER ELECTRONICSAND OTHERS 124
8.6 OTHERS 124
8.6.1 MUSEUM ARTWORK EXPOSITION 124
8.6.2 SUNGLASSES 124

9 GEOGRAPHIC ANALYSIS 126

9.1 INTRODUCTION 127
9.2 NORTH AMERICA 128
9.2.1 U.S. 128
9.2.2 CANADA 129
9.2.3 MEXICO 129
9.3 EUROPE 133
9.3.1 U.K. 133
9.3.2 GERMANY 134
9.3.3 FRANCE 134
9.3.4 ITLAY 134
9.3.5 REST OF EUROPE 134
9.4 APAC 138
9.4.1 CHINA 138
9.4.2 JAPAN 138
9.4.3 SOUTH–KOREA 138
9.4.4 INDIA 139
9.4.5 REST OF APAC 139
9.5 ROW 141
9.5.1 LATIN AMERICA 141
9.5.2 MIDDLE EAST AND AFRICA 141

10 COMPETITIVE LANDSCAPE 144

10.1 OVERVIEW 144
10.2 KEY PLAYERS IN THE SMART GLASS MARKET, 2015 145
10.3 COMPETITIVE SITUATION AND TRENDS 148
10.3.1 NEW PRODUCT LAUNCHES 149
10.3.2 EXPANSIONS 150
10.3.3 AGREEMENTS, COLLABORATIONS, CONTRACTS, ANDPARTNERSHIPS 150
10.3.4 ACQUISITION 152

11 COMPANY PROFILES 153

(Overview, Products and Services, Financials, Strategy & Development)*
11.1 INTRODUCTION 153
11.2 SAGE ELECTROCHROMICS, INC. 153
11.3 RESEARCH FRONTIERS INCORPORATED 156
11.4 VIEW INC. 159
11.5 PPG INDUSTRIES 162
11.6 ASAHI GLASS CO. LTD. 166
11.7 GENTEX CORPORATION 170
11.8 HITACHI CHEMICAL CO. LTD. 173
11.9 GLASS APPS LLC 176
11.10 PLEOTINT, LLC 178
11.11 RAVENBRICK LLC 180
11.12 SCIENSTRY INC. 181
11.13 SMARTGLASS INTERNATIONAL LTD. 182
11.14 SPD CONTROL SYSTEM CORPORATION 184
*Details on Overview, Products and Services, Financials, Strategy & Development might not be Captured in case of Unlisted Companies.
 
12 APPENDIX 186

LIST OF TABLES

TABLE 1 SOME OF THE PROMINENT PLAYERS IN THE SMART GLASS MARKET 53
TABLE 2 QUANTIFICATION OF THE PORTER’S FIVE FORCES ANALYSIS 55
TABLE 3 GLOBAL SMART GLASS MARKET SIZE, BY TECHNOLOGY,
2013–2022(USD MILLION) 63
TABLE 4 GLOBAL SMART GLASS MARKET SIZE, BY TECHNOLOGY,
2013–2022(MILLION UNITS) 64
TABLE 5 SMART GLASS CHARACTERISTICS, BY TECHNOLOGY 66
TABLE 6 TRANSFORMER DETAILS FOR SMART GLASS PANEL 67
TABLE 7 SPD GLASS PRODUCT SPECIFICATION 69
TABLE 8 SMART GLASS MARKET FOR SPD GLASS, IN TERMS OF VALUE AND VOLUME, 2013–2022 69
TABLE 9 SPD SMART GLASS MARKET SIZE, BY APPLICATION, 2013–2022 (USD MILLION) 70
TABLE 10 SPD SMART GLASS MARKET SIZE, BY ARCHITECTURAL APPPLICATION,
2013–2022 (USD MILLION) 71
TABLE 11 SPD SMART GLASS MARKET SIZE, BY COMMERCIAL ARCHITECTURAL APPLICATION, 2013–2022 (USD MILLION) 72
TABLE 12 SPD SMART GLASS MARKET SIZE, BY TRANSPORTATION APPLICATION,
2013–2022 (USD MILLION) 72
TABLE 13 SPD SMART GLASS MARKET SIZE, BY TRANSPORTATION AUTOMOTIVE APPLICATION, 2013–2022 (USD MILLION) 73
TABLE 14 SPD SMART GLASS MARKET SIZE, BY REGION, 2013–2022 (USD MILLION) 74
TABLE 15 SPD SMART GLASS MARKET SIZE FOR ARCHITECTURAL APPLCIATION, BY REGION, 2013–2022(USD MILLION) 75
TABLE 16 SPD SMART GLASS MARKET SIZE FOR COMMERCIAL ARCHITECTURAL APPLICATION, BY REGION, 2013–2022(USD MILLION) 75
TABLE 17 SPD SMART GLASS MARKET SIZE FOR RESIDENTIAL ARCHITECTURAL APPLICATION, BY REGION, 2013–2022(USD MILLION) 76
TABLE 18 SPD SMART GLASS MARKET SIZE FOR TRANSPORTATION APPLICATION,
BY REGION, 2013–2022 (USD MILLION) 77
TABLE 19 SPD SMART GLASS MARKET SIZE FOR TRANSPORATION AUTOMOTIVE APPLICATION, BY REGION, 2013–2022, (USD MILLION) 77
TABLE 20 SPD SMART GLASS MARKET SIZE FOR RAIL APPLICATION, BY REGION,
2013–2022(USD MILLION) 78
TABLE 21 SPD SMART GLASS MARKET SIZE FOR TRANSPORTATION AVIATION APPLICATION, BY REGION, 2013–2022(USD MILLION) 78
TABLE 22 SPD SMART GLASS MARKET SIZE FOR TRANSPORTATION MARINE APPLICATION, BY REGION, 2013–2022(USD MILLION) 79
TABLE 23 SMART GLASS MARKET FOR ELECTROCHROMIC GLASS, IN TERMS OF VALUE AND VOLUME, 2013–2022 80
TABLE 24 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY APPLICATION,
2013–2022(USD MILLION) 81
TABLE 25 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY ARCHITECTURAL APPLICATION, 2013–2022(USD MILLION) 81
TABLE 26 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY COMMERCIAL ARCHITECTURAL APPLICATION, 2013–2022(USD MILLION) 82
TABLE 27 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY TRANSPORTATION APPLICATION, 2013–2022(USD MILLION) 82
TABLE 28 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY TRANSPORTATION AUTOMOTIVE APPLICATION, 2013–2022(USD MILLION) 83
TABLE 29 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY REGION,
2013–2022(USD MILLION) 84
TABLE 30 ELECTROCHROMIC SMART GLASS MARKET SIZE FOR ARCHITECTURAL APPLICATION, BY REGION, 2013–2022 (USD MILLION) 85
TABLE 31 ELECTROCHROMIC SMART GLASS MARKET SIZE FOR COMMERCIAL ARCHITECTURAL APPLICATION, BY REGION,2013–2022(USD MILLION) 85
TABLE 32 ELECTROCHROMIC SMART GLASS MARKET SIZE FOR RESIDENTIAL ARCHITECTURAL APPLICATION, BY REGION,2013–2022(USD MILLION) 86
TABLE 33 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY REGION,
2013–2022(USD MILLION) 86
TABLE 34 ELECTROCHROMIC SMART GLASS MARKET SIZE, BY REGION,
2013–2022 (USD MILLION) 87
TABLE 35 ELECTROCHROMIC SMART GLASS MARKET SIZE FOR RAIL APPLICATION,
BY REGION, 2013–2022(USD MILLION) 87
TABLE 36 ELECTROCHROMIC SMART GLASS MARKET SIZE FORAVIATION APPLICATION,
BY REGION, 2013–2022(USD MILLION) 88
TABLE 37 ELECTROCHROMIC SMART GLASS MARKET SIZE FOR MARINEAPPLICATION,
BY REGION, 2013–2022(USD MILLION) 88
TABLE 38 LC PRODUCT SPECIFICATIONS 90
TABLE 39 SMART GLASS MARKET FOR LC/PDLC GLASS, IN TERMS OF VALUE AND VOLUME, 2013–2022 90
TABLE 40 LIQUID CRYSTAL SMART GLASS MARKET SIZE, BY APPLICATION,
2013–2022(USD MILLION) 91
TABLE 41 LIQUID CRYSTAL SMART GLASS MARKET SIZE, BY ARCHITECTURAL APPLICATION, 2013–2022(USD MILLION) 92
TABLE 42 LIQUID CRYSTAL SMART GLASS MARKET SIZE, BY COMMERCIAL ARCHITECTURAL APPLICATION, 2013–2022(USD MILLION) 92
TABLE 43 LIQUID CRYSTAL SMART GLASS MARKET SIZE, BY TRANSPORTATION APPLICATION, 2013–2022(USD MILLION) 93
TABLE 44 LIQUID CRYSTAL SMART GLASS MARKET SIZE, BY AUTOMOTIVE APPLICATION, 2013–2022(USD MILLION) 93
TABLE 45 LIQUID CRYSTAL SMART GLASS MARKET SIZE, BY REGION,
2013–2022(USD MILLION) 94
TABLE 46 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR ARCHITECTURAL APPLICATION, BY REGION,2013–2022(USD MILLION) 95
TABLE 47 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR COMMERCIAL ARCHITECTURAL APPLICATION, BY REGION,2013–2022(USD MILLION) 95
TABLE 48 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR RESIDENTIAL ARCHITECTURAL APPLICATION, BY REGION, 2013–2022(USD MILLION) 96
TABLE 49 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR TRANSPORTATION APPLICATION, BY REGION, 2013–2022(USD MILLION) 96
TABLE 50 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR AUTOMOTIVE APPLICATION,
BY REGION, 2013–2022(USD MILLION) 97
TABLE 51 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR RAIL APPLICATION, BY REGION, 2013–2022(USD THOUSAND) 97
TABLE 52 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR AVIATION APPLICATION,
BY REGION, 2013–2022(USD MILLION) 98
TABLE 53 LIQUID CRYSTAL SMART GLASS MARKET SIZE FOR MARINE APPLICATION,
BY REGION, 2013–2022(USD MILLION) 98
TABLE 54 SMART GLASS MARKET FOR MICRO-BLINDS, IN TERMS OF VALUE AND VOLUME, 2013–2022 99
TABLE 55 MICRO-BLINDS SMART GLASS MARKET SIZE, BY REGION,
2013–2022(USD MILLION) 99
TABLE 56 MICRO-BLINDS SMART GLASS MARKET SIZE, BY APPLICATION,
2013–2022( USD MILLION) 100
TABLE 57 TECHNOLOGICAL CHALLENGES AND SHORTCOMINGS OF PHOTOCHROMIC GLASS 102
TABLE 58 SMART GLASS MARKET FOR PHOTOCHROMIC GLASS, IN TERMS OF VALUE AND VOLUME, 2013–2022 102
TABLE 59 PHOTOCHROMIC SMART GLASS MARKET SIZE, BY REGION,
2013–2022(USD MILLION) 103
TABLE 60 PHOTOCHROMIC SMART GLASS MARKET SIZE, BY APPLICATION (USD MILLION) 104
TABLE 61 SMART GLASS MARKET FOR THERMOCHROMIC GLASS, IN TERMS OF VALUE AND VOLUME, 2013–2022 105
TABLE 62 THERMOCHROMIC SMART GLASS MARKET SIZE, BY REGION,
2013–2022(USD MILLION) 106
TABLE 63 THERMOCHROMIC SMART GLASS MARKET SIZE, BY APPLICATION,
2013–2022(USD MILLION) 107
TABLE 64 THERMOCHROMIC SMART GLASS MARKET SIZE, BY ARCHITECTURAL APLLICATION, 2013–2022(USD MILLION) 107
TABLE 65 THERMOCHROMIC SMART GLASS MARKET SIZE, BY COMMERCIAL ARCHITECTURAL APLLICATION, 2013–2022(USD MILLION) 108
TABLE 66 GLOBAL SMART GLASS MARKET, BY END-USE INDUSTRY
2013–2022 (USD MILLION) 111
TABLE 67 SMART GLASS MARKET SIZE FOR ARCHITECTURAL END-USE INDUSTRY,
BY TECHNOLOGY, 2013–2022 (USD MILLION) 113
TABLE 68 SMART GLASS MARKET SIZE FOR TRANSPORTATION END-USE INDUSTRY,
BY TECHNOLOGY, 2013–2022(USD MILLION) 119
TABLE 69 SMART GLASS MARKET SIZE FOR POWER GENERATION PLANT (SOLAR) END-USE INDUSTRY, 2013–2022 (USD MILLION) 123
TABLE 70 SMART GLASS MARKET SIZE FOR ELECTRONICS AND OTHER END-USE INDUSTRY, BY TECHNOLOGY, 2013–2020 (USD MILLION) 125
TABLE 71 GLOBAL SMART GLASS MARKET SIZE, BY GEOGRAPHY,
2013–2022 (USD MILLION) 127
TABLE 72 NORTH AMERICA: SMART GLASS MARKET SIZE, BY TECHNOLOGY,
2013–2022 (USD MILLION) 131
TABLE 73 NORTH AMERICA: SMART GLASS MARKET SIZE, BY COUNTRY,
2013–2022 (USD MILLION) 132
TABLE 74 EUROPE: SMART GLASS MARKET SIZE BY TECHNOLOGY,
2013–2022 (USD MILLION) 136
TABLE 75 EUROPE: SMART GLASS MARKET SIZE, BY COUNTRY, 2013–2022 (USD MILLION) 137
TABLE 76 APAC: SMART GLASS MARKET SIZE, BY TECHNOLOGY, 2013–2022 (USD MILLION) 140
TABLE 77 APAC: SMART GLASS MARKET SIZE, BY COUNTRY, 2013–2022 (USD MILLION) 141
TABLE 78 ROW: SMART GLASS MARKET SIZE, BY TECHNOLOGY, 2013–2022 (USD MILLION) 142
TABLE 79 ROW: SMART GLASS MARKET SIZE, BY COUNTRY, 2013–2022 (USD MILLION) 143
TABLE 80 SMART GLASS MARKET: KEY PLAYERS, 2015 145
TABLE 81 NEW PRODUCT LAUNCHES, 2013– 2016 149
TABLE 82 EXPANSIONS, 2013–2016 150
TABLE 83 AGREEMENTS, COLLABORATIONS, CONTRACTS, ANDPARTNERSHIPS, 2013–2016 150
TABLE 84 ACQUISITION, 2013–2016 152

LIST OF FIGURES

FIGURE 1 MARKETS COVERED 18
FIGURE 2 SMART GLASS MARKET: RESEARCH DESIGN 20
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS 24
FIGURE 4 RISE IN PASSENGER CAR SALESIS DRIVINGGROWTH OF THE SMART GLASS MARKET 26
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 27
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 28
FIGURE 7 MARKET BREAKDOWN AND DATA TRIANGULATION 29
FIGURE 8 PROCESS FLOW OF MARKET SIZE ESTIMATION 30
FIGURE 9 SMART GLASS MARKET SNAPSHOT, BY END–USE INDUSTRY(2016 VS. 2022): APPLICATIONS IN PREMIUM AUTOMOTIVESECTOR EXPECTED TO LEAD
THE MARKET 32
FIGURE 10 SMART GLASS MARKET SNAPSHOT, BY TECHNOLOGY (2016 VS. 2022): ELECTROCHROMIC AND SPD TECHNOLOGIES TO WITNESS SIGNIFICANT GROWTH 32
FIGURE 11 GLOBAL SMART GLASSMARKET, BY REGION,2015 33
FIGURE 12 DEMAND FOR AUTOMOTIVE AND ARCHITECTURE SECTOR DRIVING THE SMART GLASS MARKET, 2016–2022 (USD BILLION) 35
FIGURE 13 GEOGRAPHIC SNAPSHOT: SMART GLASS MARKET, BY TECHNOLOGY, DURING 2013–2022 36
FIGURE 14 SMART GLASS MARKET, BY TECHNOLOGY, 2013–2022 (USD MILLION) 36
FIGURE 15 SMART GLASS MARKET, BY END–USE INDUSTRY, 2013–2022 (USD MILLION) 37
FIGURE 16 ELECTROCHROMIC TECHNOLOGY HELD THE LARGEST SHARE IN THE SMART GLASS MARKET IN 2015 37
FIGURE 17 REGION-WISE CAGR FOR THE SMART GLASS MARKET (2016–2022) 38
FIGURE 18 SEGMENTATION, BY GEOGRAPHY 41
FIGURE 19 ENERGY SAVING PERFORMANCE AND EMERGING GREEN BUILDINGS TECHNOLOGY EXPECTED TO LEAD TO GROWTH OPPORTUNITIES IN THE SMART GLASS MARKET 42
FIGURE 20 VENDOR LANDSCAPE: SMART GLASS MARKET 48
FIGURE 21 VALUE CHAIN ANALYSIS: MAJOR VALUE ADDED DURING DESIGN VALIDATION AND MANUFACTURING OF SMART GLASS 50
FIGURE 22 ELECTROCHROMIC GLASS WINDOWS PRICING ANALYSIS, 2013–2022 51
FIGURE 23 SMART GLASS TECHNOLOGY - PATENT ANALYSIS AS OF 2015 52
FIGURE 24 IOT, RECOVERING CONSTRUCTION SECTOR, AND EVOLVING AUTOMOTIVE SECTOR EXPECTED TO DRIVE THE SMART GLASS MARKET 53
FIGURE 25 PORTER’S FIVE FORCES ANALYSIS 54
FIGURE 26 PORTER’S FIVE FORCES ANALYSIS OF THE SMART GLASS MARKET 55
FIGURE 27 MEDIUM THREAT OF NEW ENTRANTS 56
FIGURE 28 HIGH THREAT OF SUBSTITUTES 57
FIGURE 29 LOW BARGAINING POWER OF SUPPLIERS 58
FIGURE 30 HIGH BARGAINING POWER OF BUYERS 59
FIGURE 31 MEDIUM DEGREE OF COMPETITION 60
FIGURE 32 SEGMENTATION, BY TECHNOLOGY 62
FIGURE 33 ELECTROCHROMIC SMART GLASS TECHNOLOGY HELD LARGEST MARKET IN 2015 63
FIGURE 34 ARCHITECTURAL END-USE INDUSTRY HELD LARGEST MARKET IN SPD TECHNOLOGY IN 2015 70
FIGURE 35 CORPORATE SECTOR HELD LARGEST MARKET IN ARCHITECTURAL
APPLICATION IN 2015 71
FIGURE 36 EUROPE HELD LARGEST MARKET IN SPD TECHNOLOGY IN 2015 74
FIGURE 37 EUROPE HELD LARGEST MARKET IN TRANSPORTATION END-USE INDUSTRY IN SPD TECHNOLOGY DURING 2015 76
FIGURE 38 TRANSPORTATION INDUSTRY HELD LARGEST MARKET IN 2015 80
FIGURE 39 NORTH AMERICA HELD THE LARGEST MARKET IN TRANSPORTATION END-USE INDUSTRY IN ELECTROCHROMIC TECHNOLOGY DURING 2015 84
FIGURE 40 LIQUID CRYSTAL SMART GLASS OPERATION 89
FIGURE 41 ARCHITECTURAL END-USE INDUSTRY HELD LARGEST SHARE OF LC/PDLC TECHNOLOGY MARKET IN 2015 91
FIGURE 42 NORTH AMERICA HELD LARGEST MARKET IN LC/PDLC TECHNOLOGY
DURING 2015 94
FIGURE 43 PHOTOCHROMIC SMART GLASS OPERATION 101
FIGURE 44 ROW HELD LARGEST MARKET IN PHOTOCHROMIC TECHNOLOGY DURING 2015 103
FIGURE 45 POWER GENERATION HELD LARGEST MARKET IN PHOTOCHROMIC TECHNOLOGY IN 2015 104
FIGURE 46 NORTH AMERICA HELD LARGEST MARKET IN THERMOCHROMIC TECHNOLOGY
IN 2015 105
FIGURE 47 SMART GLASS MARKET, BY END-USE INDUSTRY 110
FIGURE 48 TRANSPORTATION END-USE INDUSTRY HELD THE LARGEST MARKET IN 2015 110
FIGURE 49 MAJOR SMART GLASS PRODUCTS IN ARCHITECTURAL SECTOR 112
FIGURE 50 SPD HELD THE LARGEST MARKET IN ARCHITECTURAL END-USE INDUSTRY
IN 2015 112
FIGURE 51 SMART GLASS FEATURES: ARCHITECTURAL END-USE INDUSTRY APPLICATION AREAS 114
FIGURE 52 SMART GLASS APPLICATIONS IN HEALTHCARE AND LAB FACILITIES 115
FIGURE 53 SMART GLASS APPLICATIONS IN TRANSPORTATION 118
FIGURE 54 ELECTROCHROMIC HELD LARGEST MARKET IN TRANSPORTATION END-USE INDUSTRY IN 2015 118
FIGURE 55 SMART GLASS IN MARINE 122
FIGURE 56 ELECTROCHROMICS HELD LARGEST MARKET IN CONSUMER ELECTRONICS AND OTHERS INDUSTRY IN 2015 125
FIGURE 57 EUROPE HELD LARGEST MARKET IN SMART GLASS IN 2015 127
FIGURE 58 NORTH AMERICAN SMART GLASS MARKET SNAPSHOT 130
FIGURE 59 THE U.S.EXPECTED TO LEAD THE NORTH AMERICAN SMART GLASS MARKET DURING 2013–2022 132
FIGURE 60 EUROPEAN SMART GLASS MARKET SNAPSHOT 135
FIGURE 61 U.K.EXPECTED TO LEAD THE EUROPEAN SMART GLASS MARKET DURING
2013–2022 137
FIGURE 62 ASIA–PACIFIC SMART GLASS MARKET SNAPSHOT 139
FIGURE 63 CHINA EXPECTED TO LEAD THE ASIA–PACIFIC SMART GLASS MARKET DURING 2013–2022 140
FIGURE 64 MIDDLE EAST AND AFRICA EXPECTED TO LEAD THE ROW SMART GLASS MARKETDURING 2013–2022 142
FIGURE 65 KEY PLAYERS ADOPTEDAGREEMENTS AND PARTNERSHIPS, NEW PRODUCT LAUNCHESAS THE KEY GROWTH STRATEGY DURING 2013–2016 144
FIGURE 66 BATTLE FOR MARKET SHARE: AGREEMENTS, COLLABORATIONS AND PATNERSHIPS HAVE BEEN THE KEY STRATEGY 148
FIGURE 67 SAGE ELECTROCHROMICS INC.: SWOT ANALYSIS 155
FIGURE 68 RESEARCH FRONTIERS INCORPORATED: BUSINESS OVERVIEW 156
FIGURE 69 RFI: SWOT ANALYSIS 158
FIGURE 70 VIEW INC.: SWOT ANALYSIS 161
FIGURE 71 PPG INDUSTRIES: BUSINESS OVERVIEW 163
FIGURE 72 PPG INDUSTRIES: SWOT ANALYSIS 165
FIGURE 73 ASAHI GLASS COMPANY LTD.: COMPANY SNAPSHOT 166
FIGURE 74 ASAHI GLASS COMPANY CO. LTD.: SWOT ANALYSIS 169
FIGURE 75 GENTEX CORP. : BUSINESS OVERVIEW 170
FIGURE 76 GENTEX CORPORATION: SWOT ANALYSIS 172
FIGURE 77 HITACHI CHEMICAL CO LTD: BUSINESS OVERVIEW 173
FIGURE 78 HITACHI CHEMICALS CO LTD: SWOT ANALYSIS 175

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