Power Rental Market by end user (industry, Utilities, Oil & Gas, Construction, Quarrying & Mining, Events, Shipping, and Others), Application (Peak Shaving, Base Load, & Standby), Type of Generator (Diesel, Gas, and Others), Power Rating (0-80, 81-280, 281-600,> 600kW), & by Region - Global Trends & Forecasts to 2020

Table of Contents

1 INTRODUCTION 17

1.1 OBJECTIVES OF THE STUDY 17
1.2 MARKET DEFINITION 17
1.3 MARKET SCOPE 17
1.3.1 MARKETS COVERED (SUB-SEGMENTS INCLUDING GEO SEGMENTATION) 17
1.3.2 YEARS CONSIDERED FOR THE STUDY 18
1.4 CURRENCY & PRICING 19
1.5 LIMITATION 19
1.6 STAKEHOLDERS 19

2 RESEARCH METHODOLOGY 20

2.1 RESEARCH DATA 20
2.1.1 SECONDARY DATA 21
2.1.1.1 Key data from secondary sources 21
2.1.2 PRIMARY DATA 22
2.1.2.1 Key data from primary sources 22
2.1.2.2 Key industry insights 22
2.1.3 BREAKDOWN OF PRIMARIES 23
2.2 MARKET SIZE ESTIMATION 23
2.2.1 TOP-DOWN APPROACH 24
2.3 MARKET BREAKDOWN & DATA TRIANGULATION 25
2.4 KEY DATA FROM PRIMARY SOURCES 26
2.5 RESEARCH ASSUMPTIONS & LIMITATIONS 27
2.5.1 ASSUMPTIONS 27

3 EXECUTIVE SUMMARY 28
4 PREMIUM INSIGHTS 33

4.1 ATTRACTIVE OPPORTUNITIES IN THE POWER RENTAL MARKET 33
4.2 THE MIDDLE EAST & ASIA-PACIFIC WILL HAVE HIGH GROWTH RATES IN THE POWER RENTAL MARKET 34
4.3 POWER RENTAL MARKET SIZE, BY APPLICATION, 2014 35
4.4 POWER RENTAL MARKET SIZE, BY GENERATOR TYPE, 2020 35
4.5 POWER RENTAL MARKET: DEVELOPED VS. DEVELOPING NATIONS 36
4.6 LIFE CYCLE ANALYSIS, BY REGION 37

5 MARKET OVERVIEW 38

5.1 INTRODUCTION 39
5.2 MARKET SEGMENTATION 39
5.2.1 BY APPLICATION 40
5.2.2 BY GENERATOR TYPE 40
5.2.3 BY END-USE INDUSTRY 40
5.2.4 BY GENERATOT POWER RATING 40
5.2.5 BY REGION 40
5.3 MARKET DYNAMICS 41
5.3.1 DRIVERS 41
5.3.1.1 Increasing power demand 41
5.3.1.2 Lack of power infrastructure 43
5.3.1.3 Events 44
5.3.1.3.1 Unforeseen events 44
5.3.1.3.2 Planned events 44
5.3.1.4 More preference to rent instead of buy 44
5.3.2 RESTRAINTS 45
5.3.2.1 Stringent emission regulations 45
5.3.2.2 Rise in T&D expenditure 45
5.3.3 OPPORTUNITIES 45
5.3.3.1 Obsolete permanent power plants 45
5.3.3.2 Special Events in the Middle East & South America 45
5.3.3.3 High growth potential in emerging economies 46
5.3.4 CHALLENGES 46
5.3.4.1 Payments issues in underdeveloped & developing nations 46
5.3.4.2 Growing focus on renewable energy 46
5.3.4.3 Intense competition from local players 46
5.4 IMPACT OF MARKET DYNAMICS 47

6 INDUSTRY TRENDS 48

6.1 INTRODUCTION 48
6.2 VALUE CHAIN ANALYSIS 48
6.3 PORTER’S FIVE FORCES ANALYSIS 49
6.3.1 THREAT OF NEW ENTRANTS 50
6.3.2 THREAT OF SUBSTITUTES 50
6.3.3 BARGAINING POWER OF SUPPLIERS 50
6.3.4 BARGAINING POWER OF BUYERS 51
6.3.5 INTENSITY OF RIVALRY 51

7 POWER RENTAL MARKET, BY END-USE INDUSTRY 52

7.1 INTRODUCTION 53
7.2 UTILITIES 55
7.3 OIL& GAS 60
7.4 INDUSTRIAL 64
7.5 CONSTRUCTION 68
7.6 QUARRYING & MINING 72
7.7 SHIPPING 75
7.8 EVENTS 76

8 GLOBAL POWER RENTAL MARKET, BY GENERATOR TYPE 77

8.1 INTRODUCTION 78
8.2 DIESEL GENERATORS 79
8.3 GAS GENERATORS 80
8.4 OTHER GENERATORS 81

9 GLOBAL POWER RENTAL MARKET, BY APPLICATION 82

9.1 INTRODUCTION 83
9.2 PEAK SHAVING 84
9.3 STANDBY POWER 85
9.4 BASE LOAD/CONTINUOUS POWER 86

10 GLOBAL POWER RENTAL MARKET, BY GENERATOR POWER RATING (KW) 87

10.1 INTRODUCTION 88
10.2 0-80 KW RATING 89
10.3 81-280 KW RATING 90
10.4 281-600 KW RATING 90
10.5 MORE THAN 600 KW 91

11 POWER RENTAL MARKET, BY REGION 92

11.1 INTRODUCTION 93
11.2 REGIONAL ANALYSIS 94
11.3 ASIA-PACIFIC 94
11.3.1 CHINA 97
11.3.2 INDIA 97
11.3.3 AUSTRALIA 98
11.3.4 JAPAN 99
11.4 NORTH AMERICA 100
11.4.1 U.S 103
11.4.2 CANADA 104
11.4.3 MEXICO 105
11.5 SOUTH AMERICA 106
11.5.1 BRAZIL 108
11.5.2 ARGENTINA 109
11.5.3 CHILE 109
11.6 EUROPE 110
11.6.1 U.K 112
11.6.2 GERMANY 113
11.6.3 RUSSIA 114
11.6.4 ITALY 114
11.6.5 FRANCE 115
11.6.6 TURKEY 115
11.7 MIDDLE EAST 116
11.7.1 SAUDI ARABIA 119
11.7.2 UAE 120
11.7.3 IRAN 121
11.7.4 QATAR 121
11.8 AFRICA 122
11.8.1 ALGERIA 125
11.8.2 NIGERIA 125
11.8.3 SOUTH AFRICA 126

12 COMPETITIVE LANDSCAPE 127

12.1 OVERVIEW 128
12.2 MARKET SHARE ANALYSIS, BY KEY PLAYERS 129
12.3 COMPETITIVE SITUATION & TRENDS 130
12.4 JOINT VENTURES 131
12.5 NEW PRODUCT/TECHNOLOGY LAUNCHES 132
12.6 EXPANSIONS 133
12.7 MERGERS & ACQUISITIONS 133
12.8 CONTRACTS & AGREEMENTS 134

13 COMPANY PROFILES 135

13.1 INTRODUCTION 135
13.2 AGGREKO PLC. 136
13.3 APR ENERGY PLC. 139
13.4 ASHTEAD GROUP PLC. 142
13.5 CATERPILLAR INC. 145
13.6 CUMMINS INC. 147
13.7 ATLAS COPCO CB. 150
13.8 HERTZ CORPORATION. 152
13.9 SPEEDY HIRE PLC. 154
13.10 UNITED RENTALS INC. 156
13.11 BREDENOORD EXPLOITATIEMIJ B.V. 158
13.12 KOHLER CO.INC. 159
13.13 POWER ELECTRICS (BRISTOL) LIMITED 161
13.14 RENTAL SOLUTIONS & SERVICES LLC. 162
13.15 SMART ENERGY SOLUTIONS. 163
13.16 SOENERGY INTERNATIONAL INC. 164

14 APPENDIX 165

14.1 INSIGHTS FROM INDUSTRY EXPERTS 165
14.2 OTHER DEVELOPMENTS 165
14.3 NORTH AMERICA TEMPERATURE CONTROL & COMPRESSED AIR RENTAL MARKET 170
14.3.1 OVERVIEW 170
14.3.2 NORTH AMERICA TEMPERATURE CONTROL & COMPRESSED AIR RENTAL MARKET 170
14.3.2.1 U.S. TEMPEARTURE CONTROL & Compressed air rental MARKET 171
14.3.2.2 CANADA TEMPEARTURE CONTROL & compressed air rental MARKET 172
14.4 DISCUSSION GUIDE 173
14.5 AVAILABLE CUSTOMIZATIONS 176
14.6 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 176
14.7 RELATED REPORTS 177

LIST OF TABLES

TABLE 1 POWER CONSUMPTION (QUADRILLION BTU), BY REGIONS, 2010-2040 42
TABLE 2 ACSESS OF ELECTRICITY (% OF POPULATION) 44
TABLE 3 IMPACT ANALYSIS OF MARKET DYNAMICS 47
TABLE 4 POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY, 2013-2020 ($MILLION) 54
TABLE 5 AVERAGE RETAIL PRICE OF ELECTRICITY, BY END-USE SECTOR,
2008-2014 (CENTS PER KILOWATT-HOUR) 55
TABLE 6 UTILITIES: POWER RENTAL MARKET SIZE, BY REGION, 2013-2020 ($MILLION) 56
TABLE 7 ASIA-PACIFIC: ELECTRICITY CONSUMPTION, BY COUNTRY,
2008-2012 (BILLION KILOWATT HOURS) 57
TABLE 8 NORTH AMERICA: ELECTRICITY CONSUMPTION, BY COUNTRY,
2008-2012 (BILLION KILOWATT HOURS) 57
TABLE 9 SOUTH AMERICA: ELECTRICITY CONSUMPTION, BY COUNTRY,
2008-2012 (BILLION KILOWATT HOURS) 58
TABLE 10 EUROPE: ELECTRICITY CONSUMPTION, BY COUNTRY,
2008-2012 (BILLION KILOWATT HOURS) 58
TABLE 11 MIDDLE EAST: ELECTRICITY CONSUMPTION, BY COUNTRY,
2008-2012 (BILLION KILOWATT HOURS) 59
TABLE 12 AFRICA: ELECTRICITY CONSUMPTION, BY COUNTRY,
2008-2012 (BILLION KILOWATT HOURS) 59
TABLE 13 OIL PRODUCTION, BY REGION, 2008-2013 (THOUSAND BARRELS DAILY) 60
TABLE 14 OIL & GAS: POWER RENTAL MARKET SIZE, BY REGION, 2013-2020 ($MILLION) 60
TABLE 15 ASIA PACIFIC: OIL & GAS: POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 61
TABLE 16 NORTH AMERICA: OIL & GAS POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 61
TABLE 17 SOUTH AMERICA: OIL & GAS POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 62
TABLE 18 EUROPE: OIL & GAS POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 62
TABLE 19 MIDDLE EAST: OIL & GAS POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 63
TABLE 20 AFRICA: OIL & GAS POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 63
TABLE 21 GROSS DOMESTIC PRODUCT FOR TOP 10 COUNTRIES, 2010-2013 ($MILLION) 64
TABLE 22 INDUSTRIAL POWER RENTAL MARKET SIZE, BY REGION, 2013-2020 ($MILLION) 65
TABLE 23 ASIA-PACIFIC: INDUSTRIAL POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 65
TABLE 24 NORTH AMERICA: INDUSTRIAL POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 66
TABLE 25 SOUTH AMERICA: INDUSTRIAL POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 66
TABLE 26 EUROPE: INDUSTRIAL POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 67
TABLE 27 MIDDLE EAST: INDUSTRIAL POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 67
TABLE 28 AFRICA: INDUSTRIAL POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 68
TABLE 29 CONSTRUCTION POWER RENTAL MARKET SIZE, BY REGION, 2013-2020 ($MILLION) 69
TABLE 30 ASIA-PACIFIC: CONSTRUCTION POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 69
TABLE 31 NORTH AMERICA: CONSTRUCTION POWER RENTAL MARKET SIZE, BY COUNTRY, 2013-2020 ($MILLION) 70
TABLE 32 EUROPE: CONSTRUCTION POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 71
TABLE 33 MIDDLE EAST: CONSTRUCTION POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 71
TABLE 34 QUARRYING & MINING POWER RENTAL MARKET, BY REGION,
2013-2020 ($MILLION) 73
TABLE 35 ASIA-PACIFIC: QUARRYING & MINING POWER RENTAL MARKET SIZE, BY COUNTRY, 2013-2020 ($MILLION) 73
TABLE 36 NORTH AMERICA: QUARRYING & MINING POWER RENTAL MARKET SIZE,
BY COUNTRY, 2013-2020 ($MILLION) 74
TABLE 37 SOUTH AMERICA: QUARRYING & MINING POWER RENTAL MARKET SIZE,
BY COUNTRY, 2013-2020 ($MILLION) 74
TABLE 38 EUROPE: QUARRYING & MINING POWER RENTAL MARKET SIZE, BY COUNTRY,
2013-2020 ($MILLION) 75
TABLE 39 SHIPPING POWER RENTAL MARKET SIZE, BY REGION, 2013-2020 ($MILLION) 75
TABLE 40 LIST OF VARIOUS EVENTS USING POWER RENTAL, 2014-2022 76
TABLE 41 EVENTS POWER RENTAL MARKET SIZE, BY REGION, 2013-2020 ($MILLION) 76
TABLE 42 POWER RENTAL MARKET SIZE, BY GENERATOR TYPE, 2013–2020 ($MILLION) 78
TABLE 43 DIESEL GENERATORS MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 79
TABLE 44 GAS GENERATORS MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 80
TABLE 45 OTHER GENERATORS MARKET SIZE , BY REGION, 2013–2020 ($MILLION) 81
TABLE 46 POWER RENTAL MARKET SIZE, BY APPLICATION, 2013–2020 ($MILLION) 83
TABLE 47 PEAK SHAVING MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 84
TABLE 48 STANDBY POWER MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 85
TABLE 49 BASE LOAD/CONTINUOUS POWER MARKET SIZE, BY REGION,
2013–2020 ($MILLION) 86
TABLE 50 GENERATOR POWER RATING REQUIRED BY DIFFERENT END-USE INDUSTRIES 88
TABLE 51 POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING,
2013–2020 ($MILLION) 89
TABLE 52 0-80 KW MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 89
TABLE 53 81-280 KW MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 90
TABLE 54 281-600 KW MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 90
TABLE 55 MORE THAN 600 KW MARKET SIZE , BY REGION, 2013–2020 ($MILLION) 91
TABLE 56 POWER RENTAL MARKET SIZE, BY REGION, 2013–2020 ($MILLION) 93
TABLE 57 ASIA-PACIFIC: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 95
TABLE 58 ASIA-PACIFIC: POWER RENTAL MARKET SIZE, BY GENERATOR TYPE,
2013–2020 ($MILLION) 95
TABLE 59 ASIA-PACIFIC: POWER RENTAL MARKET SIZE, BY APPLICATION,
2013–2020 ($MILLION) 96
TABLE 60 ASIA-PACIFIC: POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING,
2013–2020 ($MILLION) 96
TABLE 61 ASIA-PACIFIC: POWER RENTAL MARKET SIZE, BY COUNTRY, 2013–2020 ($MILLION) 96
TABLE 62 CHINA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 97
TABLE 63 INDIA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 98
TABLE 64 AUSTRALIA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 98
TABLE 65 JAPAN: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 99
TABLE 66 NORTH AMERICA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 101
TABLE 67 NORTH AMERICA: POWER RENTAL MARKET SIZE, BY GENERATOR TYPE,
2013–2020 ($MILLION) 101
TABLE 68 NORTH AMERICA: POWER RENTAL MARKET SIZE, BY APPLICATION,
2013–2020 ($MILLION) 102
TABLE 69 NORTH AMERICA: POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING, 2013–2020 ($MILLION) 102
TABLE 70 NORTH AMERICA: POWER RENTAL MARKET SIZE, BY COUNTRY,
2013–2020 ($MILLION) 102
TABLE 71 U.S.: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 103
TABLE 72 CANADA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 104
TABLE 73 MEXICO: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 105
TABLE 74 SOUTH AMERICA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 106
TABLE 75 SOUTH AMERICA: POWER RENTAL MARKET SIZE, BY GENERATOR TYPE,
2013–2020 ($MILLION) 106
TABLE 76 SOUTH AMERICA: POWER RENTAL MARKET SIZE, BY APPLICATION TYPE,
2013–2020 ($MILLION) 107
TABLE 77 SOUTH AMERICA: POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING, 2013–2020 ($MILLION) 107
TABLE 78 SOUTH AMERICA: POWER RENTAL MARKET SIZE, BY COUNTRY,
2013–2020 ($MILLION) 108
TABLE 79 BRAZIL: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 108
TABLE 80 ARGENTINA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 109
TABLE 81 CHILE: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 109
TABLE 82 EUROPE: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 110
TABLE 83 EUROPE: POWER RENTAL MARKET SIZE, BY GENERATOR TYPE,
2013–2020 ($MILLION) 111

TABLE 84 EUROPE: POWER RENTAL MARKET SIZE, BY APPLICATION, 2013–2020 ($MILLION) 111
TABLE 85 EUROPE: POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING,
2013–2020 ($MILLION) 111
TABLE 86 EUROPE: POWER RENTAL MARKET SIZE, BY COUNTRY, 2013–2020 ($MILLION) 112
TABLE 87 U.K.: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 113
TABLE 88 GERMANY: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 113
TABLE 89 RUSSIA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 114
TABLE 90 ITALY: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 114
TABLE 91 FRANCE: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 115
TABLE 92 TURKEY: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 115
TABLE 93 MIDDLE EAST: OIL RESERVES, 2009–2013 (THOUSAND BARRELS DAILY) 116
TABLE 94 MIDDLE EAST: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 117
TABLE 95 MIDDLE EAST: POWER RENTAL MARKET SIZE, BY GENERATOR TYPE,
2013–2020 ($MILLION) 117
TABLE 96 MIDDLE EAST: POWER RENTAL MARKET SIZE, BY APPLICATION,
2013–2020 ($MILLION) 118
TABLE 97 MIDDLE EAST: POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING,
2013–2020 ($MILLION) 118
TABLE 98 MIDDLE EAST: POWER RENTAL MARKET SIZE, BY COUNTRY, 2013–2020 ($MILLION) 119
TABLE 99 SAUDI ARABIA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 119
TABLE 100 UAE: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 120
TABLE 101 IRAN: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 121
TABLE 102 QATAR: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 121
TABLE 103 AFRICA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 122
TABLE 104 AFRICA: POWER RENTAL MARKET SIZE, BY GENERATOR TYPE,
2013–2020 ($MILLION) 123
TABLE 105 AFRICA: POWER RENTAL MARKET SIZE, BY APPLICATION, 2013–2020 ($MILLION) 123
TABLE 106 AFRICA: POWER RENTAL MARKET SIZE, BY GENERATOR KW RATING,
2013–2020 ($MILLION) 123
TABLE 107 AFRICA: POWER RENTAL MARKET SIZE, BY COUNTRY, 2013–2020 ($MILLION) 124
TABLE 108 ALGERIA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 125
TABLE 109 NIGERIA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 125
TABLE 110 SOUTH AFRICA: POWER RENTAL MARKET SIZE, BY END-USE INDUSTRY,
2013–2020 ($MILLION) 126

TABLE 111 JOINT VENTURES, 2011-2014 131
TABLE 112 NEW PRODUCT/TECHNOLOGY LAUNCHES, 2011-2014 132
TABLE 113 EXPANSIONS, 2011-2013 133
TABLE 114 MERGERS & ACQUISITIONS, 2011-2014 133
TABLE 115 CONTRACTS & AGREEMENTS, 2011-2014 134
TABLE 116 NORTH AMERICA TEMPERATURE CONTROL MARKET SIZE (VALUE), BY COUNTRY, 2013–2020 ($MILLION) 170
TABLE 117 NORTH AMERICA COMPRESSED AIR MARKET SIZE (VALUE), BY COUNTRY,
2013-2020 ($MILLION) 171
TABLE 118 U.S TEMPERATURE CONTROL MARKET SIZE, BY COUNTRY, 2013–2020 ($MILLION) 171
TABLE 119 U.S.: COMPRESSED AIR RENTAL MARKET SIZE, BY REGION 2013–2020 ($MILLION) 172
TABLE 120 CANADA: TEMPERATURE CONTROL MARKET SIZE, BY COUNTRY,
2013–2020 ($MILLION) 172
TABLE 121 CANADA: COMPRESSED AIR RENTAL MARKET SIZE, BY COUNTRY,
2013–2020 ($MILLION) 173

LIST OF FIGURES

FIGURE 1 MARKETS COVERED: POWER RENTAL 18
FIGURE 2 POWER RENTAL MARKET: RESEARCH DESIGN 20
FIGURE 3 BREAK DOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, & REGION 23
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 24
FIGURE 5 MARKET BREAKDOWN & DATA TRIANGULATION 25
FIGURE 6 REGIONAL MARKET SHARE IN THE POWER RENTAL MARKET IN 2014 29
FIGURE 7 THE MIDDLE EAST IS EXPECTED TO DOMINATE THE POWER RENTAL MARKET DURING THE FORECAST PERIOD 30
FIGURE 8 POWER RENTAL MARKET SHARE (VALUE), BY END-USE INDUSTRY, 2015 & 2020 31
FIGURE 9 POWER RENTAL MARKET SHARE (VALUE), BY POWER RATING, 2015 & 2020 31
FIGURE 10 POWER RENTAL MARKET SHARE (VALUE), BY TYPE OF GENERATOR, 2014 32
FIGURE 11 INCREASING POWER DEMAND WILL CREATE GROWTH OPPORTUNITIES IN THE POWER RENTAL MARKET 33
FIGURE 12 POWER RENTAL MARKET SHARE (VALUE), BY REGION, 2014 34
FIGURE 13 PEAK SHAVING WAS ESTIMATED TO OCCUPY THE LARGEST MARKET SHARE IN 2014 35
FIGURE 14 GAS GENERATOR SEGMENT TO GROW AT A RAPID RATE IN THE POWER RENTAL MARKET 35
FIGURE 15 DEVELOPING ECONOMIES TO GROW FASTER THAN DEVELOPED ONES DURING 2015-2020 36
FIGURE 16 THE MIDDLE EASTERN & ASIA-PACIFIC MARKETS ARE EXPECTED TO HAVE HIGH GROWTH RATES DURING 2015-2020 37
FIGURE 17 MARKET SEGMENTATION: BY APPLICATION, TYPE OF FUEL, END USE INDUSTRY, POWER RATING & REGION 39
FIGURE 18 MARKET DYNAMICS FOR POWER RENTAL MARKET 41
FIGURE 19 ENERGY CONSUMPTION IN OECD & NON OECD COUNTRIES, 1990-2040 43
FIGURE 20 VALUE CHAIN ANALYSIS: MAJOR VALUE IS ADDED DURING THE INSTALLATION & OPERATION PHASE 48
FIGURE 21 PORTER’S FIVE FORCES ANALYSIS: THE BARGAINING POWER OF BUYERS IS MODERATE TO HIGH IN THE POWER RENTAL MARKET 49
FIGURE 22 GLOBAL POWER RENTAL MARKET SHARE(VALUE), BY END USE INDUSTRY, 2014 53
FIGURE 23 POWER RENTAL MARKET SHARE (VALUE), BY GENERATOR TYPE, 2015 78
FIGURE 24 POWER RENTAL MARKET SHARE (VALUE), BY APPLICATION, 2015 83
FIGURE 25 POWER RENTAL MARKET SHARE (VALUE), BY KW RATING, 2015 88
FIGURE 26 POWER RENTAL MARKET SHARE (VALUE), BY REGION, 2014 93
FIGURE 27 ASIA-PACIFIC POWER RENTAL MARKET SNAPSHOT, 2015 94
FIGURE 28 NORTH AMERICA POWER RENTAL MARKET SNAPSHOT, 2015 100
FIGURE 29 U.K. ELECTRIC POWER DEMAND BY SECTOR, 2012 112
FIGURE 30 COMPANIES ADOPTED PARTNERSHIPS/AGREEMENTS AND EXPANSIONS AS THE KEY GROWTH STRATEGIES IN THE PAST FOUR YEARS 128
FIGURE 31 AGGREKO HELD THE LARGEST SHARE IN THE POWER RENTAL MARKET, 2014 129
FIGURE 32 MARKET EVALUATION FRAMEWORK 130
FIGURE 33 BATTLE FOR MARKET SHARE: CONTRACTS & AGREEMENTS WAS THE KEY STRATEGY 131
FIGURE 34 GEOGRAPHIC REVENUE MIX OF THE TOP FOUR MARKET PLAYERS 135
FIGURE 35 AGGREKO PLC: COMPANY SNAPSHOT 136
FIGURE 36 AGGREKO PLC: SWOT ANALYSIS 138
FIGURE 37 APR ENERGY PLC: COMPANY SNAPSHOT 139
FIGURE 38 APR ENERGY PLC: SWOT ANALYSIS 141
FIGURE 39 ASHTEAD GROUP PLC: COMPANY SNAPSHOT 142
FIGURE 40 ASHTEAD GROUP PLC: SWOT ANALYSIS 144
FIGURE 41 CATERPILLAR INC.: COMPANY SNAPSHOT 145
FIGURE 42 CATERPILLAR INC.: SWOT ANALYSIS 146
FIGURE 43 CUMMINS INC.: COMPANY SNAPSHOT 147
FIGURE 44 CUMMINS INC.: SWOT ANALYSIS 149
FIGURE 45 ATLAS COPCO CB: COMPANY SNAPSHOT 150
FIGURE 46 HERTZ CORPORATION: COMPANY SNAPSHOT 152
FIGURE 47 SPEEDY HIRE PLC: COMPANY SNAPSHOT 154
FIGURE 48 UNITED RENTALS INC.: COMPANY SNAPSHOT 156

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