Highway Driving Assist Market by Vehicle Type (PC, BEV, HEV, PHEV, FCEV), Component (Radar, Camera, Ultrasonic Sensor, Software Module), Autonomous Level (Level 2, Level 3 & Above), Function (ACC, LKA, LCA, CAA) and Region - Global Forecast to 2027

Table of Contents

1.... INTRODUCTION

1.1            OBJECTIVES OF THE STUDY
1.2            PRODUCT DEFINITION
1.2.1             INCLUSIONS & EXCLUSIONS
1.3            MARKET SCOPE
1.4            LIMITATIONS
1.5            STAKEHOLDERS

2.... RESEARCH METHODOLOGY

2.1            RESEARCH DATA
2.1.1             SECONDARY DATA
2.1.1.1           KEY SECONDARY SOURCES FOR VEHICLE SALES
2.1.1.2           KEY SECONDARY SOURCES FOR MARKET SIZING
2.1.1.3           KEY DATA FROM SECONDARY SOURCES
2.1.2             PRIMARY DATA
2.1.2.1           SAMPLING TECHNIQUES & DATA COLLECTION METHODS
2.1.2.2           PRIMARY PARTICIPANTS
2.2            MARKET SIZE ESTIMATION
2.2.1             BOTTOM-UP APPROACH
2.2.2             TOP-DOWN APPROACH. 26
2.3            MARKET BREAKDOWN AND DATA TRIANGULATION
2.4            ASSUMPTIONS & ASSOCIATED RISKS

3.... EXECUTIVE SUMMARY

4.... PREMIUM INSIGHTS

4.1            ATTRACTIVE OPPORTUNITIES IN THE HIGHWAY DRIVING ASSIST MARKET
4.2            NORTH AMERICA TO LEAD THE HIGHWAY DRIVING ASSIST MARKET
4.3            HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2019 VS. 2027 (USD MILLION)
4.4            HIGHWAY DRIVING ASSIST MARKET, BY ELECTRIC VEHICLE TYPE,
2019 VS. 2027 (USD MILLION)
4.5            HIGHWAY DRIVING ASSIST MARKET, BY COMPONENT, 2019 VS. 2027 (USD MILLION)
4.6            HIGHWAY DRIVING ASSIST MARKET, BY AUTONOMOUS LEVEL,
2019 VS. 2027 (USD MILLION)
4.7            HIGHWAY DRIVING ASSIST MARKET, BY FUNCTION, 2019 VS. 2027 (USD MILLION)

5.... MARKET OVERVIEW

5.1            INTRODUCTION
5.2            YEARS CONSIDERED FOR THE STUDY
5.3            CURRENCY & PRICING
5.4            MARKET DYNAMICS
5.4.1             DRIVERS
5.4.1.1           INCREASE IN ROAD SAFETY
5.4.1.2           ADVANCEMENTS IN ADAS AND AUTOMATED DRIVING TECHNOLOGIES
5.4.1.3           REDUCTION IN FUEL CONSUMPTION
5.4.2             RESTRAINTS
5.4.2.1           CYBERSECURITY AND DATA SECURITY CONCERNS
5.4.2.2           LACK OF INFORMATION TECHNOLOGY AND COMMUNICATION INFRASTRUCTURE IN DEVELOPING NATIONS
5.4.3             OPPORTUNITIES
5.4.3.1           ADVANCEMENTS IN LIDAR TECHNOLOGY
5.4.3.2           SELF-DRIVING CARS
5.4.4             CHALLENGES
5.4.4.1           HIGH COST OF SYSTEM
5.4.4.2           LEGAL AND REGULATORY FRAMEWORK ISSUES
5.5            REVENUE MISSED: OPPORTUNITIES FOR HIGHWAY DRIVING ASSIST MANUFACTURERS
5.6            HIGHWAY DRIVING ASSIST MARKET, SCENARIOS (2018–2027)
5.6.1             HIGHWAY DRIVING ASSIST MARKET, MOST LIKELY SCENARIO
5.6.2             HIGHWAY DRIVING ASSIST MARKET, OPTIMISTIC SCENARIO
5.6.3             HIGHWAY DRIVING ASSIST MARKET, PESSIMISTIC SCENARIO

6.... INDUSTRY TRENDS

6.1            TECHNOLOGY ANALYSIS
6.1.1             AI AND MACHINE LEARNING TECHNOLOGY
6.1.2             ADVANCED SENSOR AND FUSING OF SENSOR DATA
6.1.3             INTELLIGENT MAPPING
6.2            PORTER’S FIVE FORCES ANALYSIS

7.... HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR

7.1            INTRODUCTION
7.1.1             RESEARCH METHODOLOGY
7.1.2             ASSUMPTIONS
7.1.3             INDUSTRY INSIGHTS. 55
7.2            OPERATIONAL DATA
7.2.1             LUXURY AND MID SEGMENT VEHICLE SALES DATA 2017–2018
7.3            MID SEGMENT
7.3.1             PROLIFERATION OF AUTOMATED TECHNOLOGIES FROM LUXURY TO PREMIUM MID SEGMENT VEHICLES IS THE KEY GROWTH AREA
7.4            LUXURY SEGMENT
7.4.1             BEST SAFETY & COMFORT FEATURES ARE EQUIPPED IN LUXURY VEHICLES
7.5            MARKET LEADERS

8.... HIGHWAY DRIVING ASSIST MARKET, BY ELECTRIC VEHICLE TYPE

8.1            INTRODUCTION
8.1.1             RESEARCH METHODOLOGY
8.1.2             ASSUMPTIONS
8.1.3             INDUSTRY INSIGHTS. 62
8.2            OPERATIONAL DATA
8.2.1             MAJOR EV MODELS IN NORTH AMERICA EQUIPPED WITH HIGHWAY DRIVING ASSIST
8.3            BEV
8.3.1             HEAVY INVESTMENTS IN ADVANCED TECHNOLOGIES WILL INCREASE
THE DEMAND
8.4            FCEV
8.4.1             GOVERNMENT EFFORTS TO PROMOTE FCEVS IS THE KEY GROWTH AREA
8.5            HEV
8.5.1             ADVANCEMENTS IN TECHNOLOGY WILL INCREASE THE DEMAND
8.6            PHEV
8.6.1             UPCOMING MODELS ARE EXPECTED TO BE EQUIPPED WITH HIGHWAY DRIVING ASSIST
8.7            MARKET LEADERS

9.... HIGHWAY DRIVING ASSIST MARKET, BY AUTONOMOUS LEVEL

9.1            INTRODUCTION
9.1.1             RESEARCH METHODOLOGY
9.1.2             ASSUMPTIONS
9.1.3             INDUSTRY INSIGHTS. 71
9.2            OPERATIONAL DATA
9.2.1             AUTOMATED DRIVING INITIATIVES BY MAJOR AUTOMAKERS
9.3            LEVEL 2
9.3.1             HEAVY INVESTMENTS IN ADVANCED TECHNOLOGIES WILL BOOST DEMAND
9.4            LEVEL 3 & ABOVE
9.4.1             INCREASING DEMAND FOR SELF DRIVING CARS WILL HELP THE MARKET
TO GROW
9.5            MARKET LEADERS

10.. HIGHWAY DRIVING ASSIST MARKET, BY FUNCTION

10.1          INTRODUCTION
10.1.1           RESEARCH METHODOLOGY
10.1.2           ASSUMPTIONS
10.1.3           INDUSTRY INSIGHTS
10.2          OPERATIONAL DATA
10.2.1           TOTAL NUMBER OF CRASHES, INJURIES, AND DEATHS
10.2.2           AUTOMOTIVE APPLICATION FEATURES
10.2.3           LEVEL-WISE FUNCTIONS
10.3          ADAPTIVE CRUISE CONTROL (ACC)
10.3.1           ADDITION OF NEW FEATURES IN ACC IS THE KEY AREA OF MARKET GROWTH
10.4          LANE KEEPING ASSIST (LKA)
10.4.1           GROWING NEED FOR LANE KEEPING AND CENTERING DURING AUTONOMOUS DRIVING ON HIGHWAYS
10.5          LANE CHANGE ASSIST
10.5.1           GROWING FOCUS ON REDUCING ACCIDENTS AND IMPROVING SAFETY WILL BOOST DEMAND
10.6          COLLISION AVOIDANCE ASSIST (CAA)
10.6.1           NEED FOR DETECTION AND PREVENTION OF COLLISIONS DUE TO BLIND SPOT WILL DRIVE THE DEMAND
10.7          MARKET LEADERS

11.. HIGHWAY DRIVING ASSIST MARKET, BY COMPONENT

11.1          INTRODUCTION
11.1.1           RESEARCH METHODOLOGY
11.1.2           ASSUMPTIONS
11.1.3           INDUSTRY INSIGHTS
11.2          OPERATIONAL DATA
11.2.1           NEXT GENERATION SENSOR FUSION
11.3          CAMERA
11.3.1           HIGH ADAPTABILITY OF CAMERAS IN LUXURY VEHICLES WOULD POSITIVELY AFFECT DEMAND
11.4          RADAR
11.4.1           DEMAND FOR LONG-RANGE RADAR IS FUELLING THE OVERALL MARKET
11.5          ULTRASONIC SENSOR
11.5.1           MONITORING AND MANAGING BLIND SPOTS THROUGH ULTRASONIC SENSORS WOULD DRIVE DEMAND
11.6          SOFTWARE MODULE
11.6.1           NEED FOR ROBUST AND HIGH PRECISION AUTOMATED FEATURES MAKES SOFTWARE MODULES MORE COMPLEX
11.7          NAVIGATION
11.7.1           NEED FOR HIGH DEFINITION MAPS TO IMPLEMENT HIGHER LEVELS OF AUTONOMY
11.8          MARKET LEADERS

12.. HIGHWAY DRIVING ASSIST MARKET, BY REGION

12.1          INTRODUCTION
12.1.1           RESEARCH METHODOLOGY
12.1.2           ASSUMPTIONS
12.1.3           INDUSTRY INSIGHTS
12.2          NORTH AMERICA
12.2.1           CANADA
12.2.1.1         LARGE SHARE OF PREMIUM VEHICLES AND PROXIMITY TO US DRIVES THE CANADIAN MARKET
12.2.2           MEXICO
12.2.2.1         MEXICO DOES NOT HAVE A MARKET FOR HIGHWAY DRIVING ASSIST CURRENTLY
12.2.3           US
12.2.3.1         OEMS INITIATIVES, TECHNOLOGICAL ADVANCEMENTS, AND INFRASTRUCTURE DRIVE THE US MARKET
12.3          EUROPE
12.3.1           FRANCE
12.3.1.1         MANY OEMS IN FRANCE ARE WORKING ON AUTONOMOUS VEHICLES
12.3.2           GERMANY
12.3.2.1         TECHNOLOGICAL ADVANCEMENTS, AVAILABILITY OF INFRASTRUCTURE,
AND OEM INITIATIVES DRIVE THE GERMAN MARKET
12.3.3           ITALY
12.3.3.1         GOVERNMENT AND OEM INITIATIVES FUEL THE ITALIAN MARKET
12.3.4           SPAIN
12.3.4.1         GOVERNMENT SUPPORT TO ESTABLISH LAWS AND REQUIRED INFRASTRUCTURE TO DRIVE THE SPANISH MARKET
12.3.5           UK
12.3.5.1         OEMS OFFERING HIGH-END TECHNOLOGIES AND INFRASTRUCTURE AVAILABILITY DRIVE THE UK MARKET
12.4          ASIA PACIFIC
12.4.1           CHINA
12.4.1.1         CHINA IS CONSIDERED AS THE MOST PROMISING COUNTRY FOR AUTONOMOUS VEHICLE INITIATIVES
12.4.2           INDIA
12.4.2.1         THERE IS NO MARKET AVAILABLE FOR HIGHWAY DRIVING ASSIST IN INDIA
12.4.3           JAPAN
12.4.3.1         R&D STRATEGIES BY ESTABLISHED OEMS AND GOVERNMENT POLICIES TO PROPEL THE JAPANESE MARKET
12.4.4           SOUTH KOREA
12.4.4.1         ADVANCED INFRASTRUCTURE AND HEAVY INVESTMENT IN AUTONOMOUS TECHNOLOGIES ARE THE KOREAN MARKET DRIVERS
12.5          ROW
12.5.1           BRAZIL
12.5.1.1         ESTABLISHMENT OF PROPER INFRASTRUCTURE AND R&D INITIATIVES WOULD FUEL THE BRAZILIAN MARKET
12.5.2           RUSSIA
12.5.2.1         MANY NATIONALLY ESTABLISHED COMPANIES ARE TAKING INITIATIVES ON AUTONOMOUS DRIVING

13.. COMPETITIVE LANDSCAPE

13.1          OVERVIEW
13.2          MARKET RANKING ANALYSIS
13.3          PRODUCT COMPARISON MAPPING, BY KEY COMPETITORS
13.4          COMPETITIVE LEADERSHIP MAPPING
13.4.1           TERMINOLOGY
13.4.2           VISIONARY LEADERS
13.4.3           INNOVATORS
13.4.4           DYNAMIC DIFFERENTIATORS
13.4.5           EMERGING COMPANIES
13.4.6           STRENGTH OF PRODUCT PORTFOLIO
13.4.7           BUSINESS STRATEGY EXCELLENCE
13.5          WINNERS VS. TAIL-ENDERS
13.6          COMPETITIVE SCENARIO
13.6.1           NEW PRODUCT DEVELOPMENTS/LAUNCHES
13.6.2           EXPANSIONS
13.6.3           ACQUISITIONS
13.6.4           PARTNERSHIPS/CONTRACTS

14.. COMPANY PROFILES

(BUSINESS OVERVIEW, PRODUCTS OFFERED, RECENT DEVELOPMENTS, SWOT ANALYSIS & MNM VIEW)*
14.1          ROBERT BOSCH
14.2          ZF FRIEDRICHSHAFEN
14.3          MAGNA
14.4          CONTINENTAL
14.5          VALEO
14.6          VISTEON
14.7          MANDO
14.8          AVL
14.9          APTIV
14.10        VEONEER
14.11        NVIDIA
14.12        TOYOTA MOTOR CORPORATION
14.13        HYUNDAI MOTOR COMPANY
*DETAILS ON BUSINESS OVERVIEW, PRODUCTS OFFERED, RECENT DEVELOPMENTS, SWOT ANALYSIS & MNM VIEW MIGHT NOT BE CAPTURED IN CASE OF UNLISTED COMPANIES.

14.14        OTHER KEY REGIONAL PLAYERS
14.14.1         ASIA PACIFIC
14.14.1.1       DENSO
14.14.1.2       HYUNDAI MOBIS
14.14.1.3       SAMSUNG ELECTRO MECHANICS
14.14.2         EUROPE
14.14.2.1       HELLA
14.14.2.2       VOLVO
14.14.3         NORTH AMERICA
14.14.3.1       QUALCOMM
14.14.3.2       INTEL
14.14.3.3       TESLA
14.14.4         ROW
14.14.4.1       MOBILEYE

15.. RECOMMENDATIONS BY MARKETSANDMARKETS. 170

15.1          NORTH AMERICA WILL BE THE MAJOR MARKET FOR HIGHWAY DRIVING ASSIST
15.2          LEVEL 3 & ABOVE AUTONOMOUS LEVEL CAN BE A KEY FOCUS FOR MANUFACTURERS
15.3          CONCLUSION

16.. APPENDIX

LIST OF TABLES

TABLE 1              INCLUSIONS AND EXCLUSIONS FROM THE DEFINITION
TABLE 2              ASSUMPTIONS, ASSOCIATED RISKS AND IMPACT
TABLE 3              CURRENCY EXCHANGE RATES (WRT PER USD)
TABLE 4              AUTONOMOUS LEVEL FOR SELF DRIVING CARS
TABLE 5              HIGHWAY DRIVING ASSIST MARKET (MOST LIKELY), BY REGION,
2017–2027 (USD MILLION)
TABLE 6              HIGHWAY DRIVING ASSIST MARKET (OPTIMISTIC), BY REGION,
2017–2027 (USD MILLION)
TABLE 7              HIGHWAY DRIVING ASSIST MARKET (PESSIMISTIC), BY REGION,
2017–2027 (USD MILLION)
TABLE 8              HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 9              HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 10            MID SEGMENT: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 11            MID SEGMENT : HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 12            LUXURY SEGMENT: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 13            LUXURY SEGMENT: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 14            RECENT DEVELOPMENTS
TABLE 15            US AND CANADA: MAJOR ELECTRIC VEHICLES EQUIPPED HIGHWAY DRIVING ASSIST WITH 2018 SALES
TABLE 16            HIGHWAY DRIVING ASSIST MARKET, BY ELECTRIC VEHICLE TYPE,
2017–2027 (THOUSAND UNITS)
TABLE 17            HIGHWAY DRIVING ASSIST MARKET, BY ELECTRIC VEHICLE TYPE,
2017–2027 (USD MILLION)
TABLE 18            BEV MARKET, BY REGION, 2017–2027 (THOUSAND UNITS)
TABLE 19            BATTERY ELECTRIC VEHICLE MARKET, BY REGION, 2017–2027 (USD MILLION)
TABLE 20            FCEV: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 21            FCEV: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 22            HEV: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 23            HEV: HIGHWAY DRIVING ASSIST MARKET, BY REGION, 2017–2027 (USD MILLION)
TABLE 24            PHEV: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 25            PHEV: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 26            PRODUCT FEATURES
TABLE 27            MAJOR AUTOMAKERS INITIATIVE TOWARDS LEVEL 3 & ABOVE FUNCTIONALITY
TABLE 28            HIGHWAY DRIVING ASSIST MARKET, BY AUTONOMOUS LEVEL,
2017–2027 (THOUSAND UNITS)
TABLE 29            HIGHWAY DRIVING ASSIST MARKET, BY AUTONOMOUS LEVEL TYPE,
2017–2027 (USD MILLION)
TABLE 30            LEVEL 2: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 31            LEVEL 2: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 32            LEVEL 3 & ABOVE: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (THOUSAND UNITS)
TABLE 33            LEVEL 3 & ABOVE: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 34            RECENT DEVELOPMENTS
TABLE 35            TOTAL NUMBER OF CRASHES, INJURIES, AND DEATHS THAT SELECTED ADAS COULD POTENTIALLY HELP PREVENT INDIVIDUALLY AND ON AGGREGATE
TABLE 36            AUTOMOTIVE APPLICATION FEATURES RELATED TO SAFETY, COMFORT,
AND ASSISTANCE
TABLE 37            MAJOR FUNCTIONS NEEDED FOR DIFFERENT AUTOMATED LEVELS
TABLE 38            HIGHWAY DRIVING ASSIST MARKET, BY FUNCTION, 2017–2027 (USD MILLION)
TABLE 39            ADAPTIVE CRUISE CONTROL: HIGHWAY DRIVING ASSIST MARKET, BY REGION, 2017–2027 (USD MILLION)
TABLE 40            LANE KEEPING ASSIST: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 41            LANE CHANGE ASSIST: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 42            COLLISION AVOIDANCE ASSIST: HIGHWAY DRIVING ASSIST MARKET, BY REGION, 2017–2027 (USD MILLION)
TABLE 43            RECENT DEVELOPMENT
TABLE 44            LEVEL-WISE REQUIREMENT OF SENSORS
TABLE 45            TECHNOLOGICAL SUPERIORITY OF COMPONENTS IN AUTOMOTIVE APPLICATIONS
TABLE 46            HIGHWAY DRIVING ASSIST MARKET, BY COMPONENT, 2017–2027 (USD MILLION)
TABLE 47            CAMERA: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 48            RADAR: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 49            ULTRASONIC SENSOR: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 50            SOFTWARE MODULE: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 51            NAVIGATION: HIGHWAY DRIVING ASSIST MARKET, BY REGION,
2017–2027 (USD MILLION)
TABLE 52            RECENT DEVELOPMENTS
TABLE 53            COUNTRIES BEST PREPARED FOR AUTONOMOUS VEHICLES
TABLE 54            HIGHWAY DRIVING ASSIST MARKET, BY REGION, 2017–2027 (THOUSAND UNITS)
TABLE 55            HIGHWAY DRIVING ASSIST MARKET, BY REGION, 2017–2027 (USD MILLION)
TABLE 56            NORTH AMERICA: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (THOUSAND UNITS)
TABLE 57            NORTH AMERICA: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (USD MILLION)
TABLE 58            CANADA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 59            CANADA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 60            MEXICO: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 61            MEXICO: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 62            US: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 63            US: TRAILER ASSIST SYSTEM MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 64            EUROPE: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (THOUSAND UNITS)
TABLE 65            EUROPE: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (USD MILLION)
TABLE 66            FRANCE: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 67            FRANCE: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 68            GERMANY: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 69            GERMANY: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 70            ITALY: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 71            ITALY: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 72            SPAIN: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 73            SPAIN: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 74            UK: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 75            UK: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 76            ASIA PACIFIC: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (THOUSAND UNITS)
TABLE 77            ASIA PACIFIC: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (USD MILLION)
TABLE 78            CHINA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 79            CHINA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 80            INDIA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 81            INDIA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 82            JAPAN: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 83            JAPAN: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 84            SOUTH KOREA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 85            SOUTH KOREA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 86            ROW: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (THOUSAND UNITS)
TABLE 87            ROW: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2017–2027 (USD MILLION)
TABLE 88            BRAZIL: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 89            BRAZIL: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 90            RUSSIA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (THOUSAND UNITS)
TABLE 91            RUSSIA: HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2017–2027 (USD MILLION)
TABLE 92            PRODUCT COMPARISON MAPPING, BY KEY COMPETITORS
TABLE 93            NEW PRODUCT DEVELOPMENTS/LAUNCHES, 2017–2019
TABLE 94            EXPANSIONS, 2017–2019
TABLE 95            ACQUISITIONS, 2018–2019
TABLE 96            PARTNERSHIPS/CONTRACTS, 2017–2019
TABLE 97            NEW PRODUCT DEVELOPMENTS, 2018–2019
TABLE 98            EXPANSIONS, 2018
TABLE 99 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2017
TABLE 100          NEW PRODUCT DEVELOPMENTS, 2018–2019
TABLE 101 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2017–2019
TABLE 102          NEW PRODUCT DEVELOPMENTS, 2017
TABLE 103          EXPANSIONS, 2019
TABLE 104 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2018
TABLE 105          NEW PRODUCT DEVELOPMENTS, 2017–2019
TABLE 106          EXPANSIONS, 2017
TABLE 107 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2018–2019
TABLE 108 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2018–2019
TABLE 109          EXPANSIONS, 2018
TABLE 110 PARTNERSHIP/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2017–2019
TABLE 111          EXPANSIONS, 2019
TABLE 112 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2018
TABLE 113          EXPANSIONS, 2018
TABLE 114          EXPANSIONS, 2019
TABLE 115 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2018
TABLE 116          NEW PRODUCT DEVELOPMENTS, 2019
TABLE 117 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2019
TABLE 118          NEW PRODUCT DEVELOPMENTS, 2019
TABLE 119 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2019
TABLE 120          NEW PRODUCT DEVELOPMENTS, 2015–2018
TABLE 121 PARTNERSHIPS/ACQUISITIONS/CONTRACTS/AGREEMENTS, 2019

FIGURE 1            MARKET SEGMENTATION: HIGHWAY DRIVING ASSIST MARKET
FIGURE 2            HIGHWAY DRIVING ASSIST MARKET: RESEARCH DESIGN
FIGURE 3            RESEARCH DESIGN MODEL
FIGURE 4            BREAKDOWN OF PRIMARY INTERVIEWS
FIGURE 5            BOTTOM-UP APPROACH: HIGHWAY DRIVING ASSIST MARKET
FIGURE 6            TOP-DOWN APPROACH: HIGHWAY DRIVING ASSIST MARKET
FIGURE 7            DATA TRIANGULATION
FIGURE 8            HIGHWAY DRIVING ASSIST: MARKET OUTLOOK
FIGURE 9            HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2019 VS. 2027 (USD MILLION)
FIGURE 10          INCREASING DEMAND FOR ROAD SAFETY AND AUTOMATED TECHNOLOGIES ARE DRIVING THE HIGHWAY DRIVING ASSIST MARKET, 2019–2027 (USD MILLION)
FIGURE 11          HIGHWAY DRIVING ASSIST MARKET, BY VALUE, BY REGION,
2019–2027 (USD MILLION)
FIGURE 12          MID SEGMENT EXPECTED TO DOMINATE DURING THE FORECAST PERIOD
FIGURE 13          BEV SEGMENT IS EXPECTED TO DOMINATE DURING THE FORECAST PERIOD
FIGURE 14          RADAR SEGMENT EXPECTED TO DOMINATE DURING THE FORECAST PERIOD
FIGURE 15          LEVEL3 & ABOVE SEGMENT EXPECTED TO GROW FASTER DURING
THE FORECAST PERIOD
FIGURE 16          ADAPTIVE CRUISE CONTROL SEGMENT EXPECTED TO DOMINATE DURING
THE FORECAST PERIOD
FIGURE 17          HIGHWAY DRIVING ASSIST MARKET: MARKET DYNAMICS
FIGURE 18          US FATAL TRAFFIC CRASH DATA FOR 2016
FIGURE 19          AUTOMOTIVE ADAS MARKET, BY REGION 2018 VS. 2025 (USD BILLION)
FIGURE 20          REVENUE SHIFT DRIVING MARKET GROWTH
FIGURE 21          GLOBAL FUEL ECONOMY AND CO2 EMISSION DATA (2016–2025)
FIGURE 22          5G INFRASTRUCTURE MARKET, BY GEOGRAPHY, 2020–2026 (USD MILLION)
FIGURE 23          SALES DATA, BY PASSENGER CAR, 2017 VS. 2018 (THOUSAND UNITS)
FIGURE 24          HIGHWAY DRIVING ASSIST MARKET, BY PASSENGER CAR,
2019 VS. 2027 (USD MILLION)
FIGURE 25          HIGHWAY DRIVING ASSIST MARKET, BY ELECTRIC VEHICLE TYPE,
2019 VS. 2027 (USD MILLION)
FIGURE 26          HIGHWAY DRIVING ASSIST MARKET, BY AUTONOMOUS LEVEL,
2019 VS. 2027 (USD MILLION)
FIGURE 27          HIGHWAY DRIVING ASSIST MARKET, BY FUNCTION, 2019 VS. 2027 (USD MILLION)
FIGURE 28          HIGHWAY DRIVING ASSIST MARKET, BY COMPONENT,
2019 VS. 2027 (USD MILLION)
FIGURE 29          HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY, 2019 (USD MILLION)
FIGURE 30          HIGHWAY DRIVING ASSIST MARKET, BY REGION, 2019 VS. 2027 (USD MILLION)
FIGURE 31          HIGHWAY DRIVING ASSIST MARKET: REGIONAL MARKET SHARE
& GROWTH RATE, 2019 (VALUE)
FIGURE 32          NORTH AMERICA: HIGHWAY DRIVING ASSIST MARKET SNAPSHOT
FIGURE 33          EUROPE: HIGHWAY DRIVING ASSIST MARKET SNAPSHOT
FIGURE 34          ASIA PACIFIC: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2019 VS. 2027 (USD MILLION)
FIGURE 35          ROW: HIGHWAY DRIVING ASSIST MARKET, BY COUNTRY,
2019 VS. 2027 (USD MILLION)
FIGURE 36          HIGHWAY DRIVING ASSIST: MARKET RANKING ANALYSIS, 2018
FIGURE 37          HIGHWAY DRIVING ASSIST MARKET (GLOBAL): COMPETITIVE LEADERSHIP MAPPING, 2018
FIGURE 38          HIGHWAY DRIVING ASSIST MANUFACTURERS: COMPANY-WISE PRODUCT OFFERING ANALYSIS
FIGURE 39          HIGHWAY DRIVING ASSIST MANUFACTURERS: COMPANY-WISE BUSINESS STRATEGY ANALYSIS  123
FIGURE 40          COMPANIES ADOPTED NEW PRODUCT DEVELOPMENTS & PARTNERSHIPS/ AGREEMENTS/SUPPLY CONTRACTS/COLLABORATIONS/JOINT VENTURES AS
THE KEY GROWTH STRATEGY, 2017–2019
FIGURE 41          ROBERT BOSCH: COMPANY SNAPSHOT
FIGURE 42          ZF FRIEDRICHSHAFEN: COMPANY SNAPSHOT
FIGURE 43          MAGNA: COMPANY SNAPSHOT
FIGURE 44          CONTINENTAL AG: COMPANY SNAPSHOT
FIGURE 45          VALEO: COMPANY SNAPSHOT
FIGURE 46          VISTEON: COMPANY SNAPSHOT
FIGURE 47          MANDO: COMPANY SNAPSHOT
FIGURE 48          APTIV: COMPANY SNAPSHOT
FIGURE 49          VEONEER: COMPANY SNAPSHOT
FIGURE 50          NVIDIA: COMPANY SNAPSHOT
FIGURE 51          TOYOTA MOTOR CORPORATION: COMPANY SNAPSHOT
FIGURE 52          HYUNDAI MOTOR: COMPANY SNAPSHOT

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